Fjällräven was founded in 1960 by Åke Nordin in Örnsköldsvik, Sweden. An outdoor brand that began with backpacks, it offers outdoor clothing and equipment such...
Outdoor & functional
Minimal & basics
Polished & dressy
Shared traits
The brands share concept-driven design and minimal design.
Differences from GUNZE
Fjällräven shows a stronger emphasis on Outdoor & functional.
Fjällräven shows a stronger emphasis on Trends & youth culture.
Edwin is a Japanese jeans brand launched in 1961, with roots in Tsunemi Yonehachi Shoten, founded in Nippori, Tokyo, in 1947. It began with the aim of making, b...
Minimal & basics
Polished & dressy
Streetwear
Shared traits
The brands share refined everyday staples and value for money.
Differences from GUNZE
Edwin shows a stronger emphasis on Streetwear.
GUNZE shows a stronger emphasis on Polished & dressy.
UNIQLO is a Japanese casual clothing brand whose first store opened in Hiroshima in 1984. As a core brand of Fast Retailing, it operates an integrated business...
Minimal & basics
Polished & dressy
Trends & youth culture
Shared traits
The brands share refined everyday staples and minimal design.
Differences from GUNZE
UNIQLO shows a stronger emphasis on Trends & youth culture.
K-Way is a rainwear brand conceived by Leon-Claude Duhamel in Paris, France, in 1965. It is widely known for its foldable, packable waterproof nylon jackets and...
Outdoor & functional
Polished & dressy
Minimal & basics
Shared traits
The brands share refined everyday staples and functional design.
Differences from GUNZE
K-Way shows a stronger emphasis on Outdoor & functional.
GUNZE shows a stronger emphasis on Minimal & basics.
L.L.Bean is an outdoor retail brand founded in 1912 by Leon Leonwood Bean in Freeport, Maine, USA. Its main offerings include clothing, footwear, outdoor equipm...
Outdoor & functional
Polished & dressy
Minimal & basics
Shared traits
The brands share refined everyday staples and concept-driven design.
Differences from GUNZE
L.L.Bean shows a stronger emphasis on Outdoor & functional.
L.L.Bean shows a stronger emphasis on Trends & youth culture.
UNITED TOKYO is a contemporary brand originating in Japan, launched by TOKYO BASE in 2015. Based on Japanese traditional techniques and combining them with Toky...
Trends & youth culture
Minimal & basics
Outdoor & functional
Shared traits
The brands share refined everyday staples and concept-driven design.
Differences from GUNZE
UNITED TOKYO shows a stronger emphasis on Avant-garde & designer.
UNITED TOKYO shows a stronger emphasis on Trends & youth culture.
TAION launched in 2016 as a Japan-based brand specializing in inner down. Its name derives from the Japanese word for “body temperature,” and its range centers...
Outdoor & functional
Minimal & basics
Polished & dressy
Shared traits
The brands share refined everyday staples and functional design.
Differences from GUNZE
TAION shows a stronger emphasis on Outdoor & functional.
Tabio is a premium sock brand developed by Tabio Co., Ltd., a Japanese sock manufacturer and retailer founded by Naomasa Ochi in 1968. Centered on traditional c...
Polished & dressy
Sporty & sportswear
Minimal & basics
Shared traits
The brands share refined everyday staples and concept-driven design.
Differences from GUNZE
Tabio shows a stronger emphasis on Sporty & sportswear.
Berghaus is a British outdoor brand founded in 1966 in Newcastle, England, by climbers Peter Lockey and Gordon Davison. Its range focuses on functional products...
Outdoor & functional
Sporty & sportswear
Polished & dressy
Shared traits
The brands share menswear and value for money.
Differences from GUNZE
berghaus shows a stronger emphasis on Outdoor & functional.
berghaus shows a stronger emphasis on Sporty & sportswear.
Plantation is a Japanese fashion brand launched by Issey Miyake in spring 1982. Centered on the idea that “clothing is a tool for living,” it offers everyday we...
Minimal & basics
Polished & dressy
Shared traits
The brands share refined everyday staples and minimal design.
Differences from GUNZE
Plantation shows a stronger emphasis on Avant-garde & designer.
GUNZE shows a stronger emphasis on Outdoor & functional.
Daniele Fiesoli is a knitwear brand based in Signa, near Florence, Italy. Founded in 2000 by its founder and designer, Daniele Fiesoli, it offers menswear and w...
Minimal & basics
Polished & dressy
Avant-garde & designer
Shared traits
The brands share refined everyday staples and concept-driven design.
Differences from GUNZE
Daniele Fiesoli shows a stronger emphasis on Avant-garde & designer.
GUNZE shows a stronger emphasis on Outdoor & functional.
BEAMS was founded by Etsuzo Shitara in Harajuku, Tokyo, in February 1976 as a select shop and fashion brand. Starting with its first store, “American Life Shop...
Trends & youth culture
Outdoor & functional
Streetwear
Shared traits
The brands share refined everyday staples and value for money.
Differences from GUNZE
BEAMS shows a stronger emphasis on Trends & youth culture.
BEAMS shows a stronger emphasis on Streetwear.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.