UNIQLO is a Japanese casual clothing brand whose first store opened in Hiroshima in 1984. As a core brand of Fast Retailing, it operates an integrated business...
Minimal & basics
Polished & dressy
Trends & youth culture
Shared traits
The brands share concept-driven design and refined everyday staples.
Differences from TAION
TAION shows a stronger emphasis on Outdoor & functional.
UNIQLO shows a stronger emphasis on Polished & dressy.
Fjällräven was founded in 1960 by Åke Nordin in Örnsköldsvik, Sweden. An outdoor brand that began with backpacks, it offers outdoor clothing and equipment such...
Outdoor & functional
Minimal & basics
Polished & dressy
Shared traits
The brands share functional design and unisex collections.
Differences from TAION
Fjällräven shows a stronger emphasis on Outdoor & functional.
GOOPiMADE is a Taiwan-based fashion brand founded in 2016 by Chen Chang (Smirk) and Yeo Lee (Leo). Centered on an “urban outdoor” approach that bridges city lif...
Outdoor & functional
Minimal & basics
Streetwear
Shared traits
The brands share functional design and unisex collections.
Differences from TAION
GOOPiMADE shows a stronger emphasis on Avant-garde & designer.
GOOPiMADE shows a stronger emphasis on Streetwear.
RUSSELL ATHLETIC is a sportswear brand founded in 1902 by Benjamin Russell in Alexander City, Alabama, USA. With a heritage rooted in American sports, symbolize...
Sporty & sportswear
Polished & dressy
Minimal & basics
Shared traits
The brands share refined everyday staples and distinctive designs.
Differences from TAION
RUSSELL ATHLETIC shows a stronger emphasis on Sporty & sportswear.
TAION shows a stronger emphasis on Outdoor & functional.
Champion is an athletic and sportswear brand founded in 1919 in Rochester, New York, by three members of the Feinbloom family as “Knickerbocker Knitting Mills.”...
Sporty & sportswear
Streetwear
Trends & youth culture
Shared traits
The brands share refined everyday staples and unisex collections.
Differences from TAION
Champion shows a stronger emphasis on Sporty & sportswear.
VOITED is a digitally native outdoor brand founded in 2018 by its founder, Frank Voit. Based in the United States, it focuses on products such as the 4-in-1 Pil...
Outdoor & functional
Sporty & sportswear
Shared traits
The brands share concept-driven design and distinctive designs.
Differences from TAION
VOITED shows a stronger emphasis on Outdoor & functional.
VOITED shows a stronger emphasis on Sporty & sportswear.
K-Way is a rainwear brand conceived by Leon-Claude Duhamel in Paris, France, in 1965. It is widely known for its foldable, packable waterproof nylon jackets and...
Outdoor & functional
Polished & dressy
Minimal & basics
Shared traits
The brands share distinctive designs and functional design.
Differences from TAION
K-Way shows a stronger emphasis on Outdoor & functional.
K-Way shows a stronger emphasis on Decoration & playfulness.
Edwin is a Japanese jeans brand launched in 1961, with roots in Tsunemi Yonehachi Shoten, founded in Nippori, Tokyo, in 1947. It began with the aim of making, b...
Minimal & basics
Polished & dressy
Streetwear
Shared traits
The brands share refined everyday staples and distinctive designs.
Differences from TAION
TAION shows a stronger emphasis on Outdoor & functional.
UNITED TOKYO is a contemporary brand originating in Japan, launched by TOKYO BASE in 2015. Based on Japanese traditional techniques and combining them with Toky...
Trends & youth culture
Minimal & basics
Outdoor & functional
Shared traits
The brands share refined everyday staples and perceived quality.
Differences from TAION
UNITED TOKYO shows a stronger emphasis on Avant-garde & designer.
UNITED TOKYO shows a stronger emphasis on Trends & youth culture.
MAISON SPECIAL is a Japanese fashion brand for men and women, established in July 2018 by MAISON SPECIAL Co., Ltd., part of the Sazaby League, and debuting in s...
Trends & youth culture
Decoration & playfulness
Avant-garde & designer
Shared traits
The brands share distinctive designs and unisex collections.
Differences from TAION
MAISON SPECIAL shows a stronger emphasis on Decoration & playfulness.
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
L.L.Bean is an outdoor retail brand founded in 1912 by Leon Leonwood Bean in Freeport, Maine, USA. Its main offerings include clothing, footwear, outdoor equipm...
Outdoor & functional
Polished & dressy
Minimal & basics
Shared traits
The brands share refined everyday staples and value for money.
Differences from TAION
L.L.Bean shows a stronger emphasis on Outdoor & functional.
L.L.Bean shows a stronger emphasis on Luxury & heritage.
HELLY HANSEN is an outdoor- and marine-inspired apparel brand founded in 1877 by Norwegian captain Helly Juell Hansen in the port town of Moss. It began by manu...
Outdoor & functional
Sporty & sportswear
Polished & dressy
Shared traits
The brands share autumn and winter styles and functional design.
Differences from TAION
HELLY HANSEN shows a stronger emphasis on Sporty & sportswear.
HELLY HANSEN shows a stronger emphasis on Outdoor & functional.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.