Les Benjamins is a platform-based lifestyle retail brand centered on apparel for men and women, founded by Bünyamin Aydın in Istanbul in 2011. Guided by the mot...
Streetwear
Trends & youth culture
Decoration & playfulness
Shared traits
The brands share connections to youth culture and concept-driven design.
Differences from MAISON SPECIAL
Les Benjamins shows a stronger emphasis on Streetwear.
Les Benjamins shows a stronger emphasis on Sporty & sportswear.
FACETASM is a Japanese fashion brand founded in Tokyo in 2007 by Hiroshi Ochiai. Its name is a coined word derived from “facet,” and its guiding philosophy is t...
Decoration & playfulness
Avant-garde & designer
Streetwear
Shared traits
The brands share playful expression and decorative expression.
Differences from MAISON SPECIAL
Facetasm shows a stronger emphasis on Luxury & heritage.
Facetasm shows a stronger emphasis on Avant-garde & designer.
KYE is a fashion brand founded in 2011 in Seoul, South Korea, by Korean-American designer Kathleen Hanhee Kye. Centered on unisex streetwear, it offers apparel...
Streetwear
Decoration & playfulness
Trends & youth culture
Shared traits
The brands share playful expression and connections to youth culture.
Differences from MAISON SPECIAL
KYE shows a stronger emphasis on Streetwear.
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
John Richmond is a fashion brand launched in London in 1987 by British designer John Richmond. With music culture rooted in rock and punk as its backdrop, it fo...
Decoration & playfulness
Streetwear
Avant-garde & designer
Shared traits
The brands share decorative expression and concept-driven design.
Differences from MAISON SPECIAL
John Richmond shows a stronger emphasis on Luxury & heritage.
MAISON SPECIAL shows a stronger emphasis on Outdoor & functional.
Handred is a Brazilian fashion brand founded in Rio de Janeiro in 2012 by designer André Namitala. It began as a menswear brand and has since expanded into coll...
Avant-garde & designer
Minimal & basics
Polished & dressy
Shared traits
The brands share concept-driven design and distinctive designs.
Differences from MAISON SPECIAL
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
MAISON SPECIAL shows a stronger emphasis on Decoration & playfulness.
DSQUARED2 is an Italian luxury brand founded in Milan in 1995 by twin designers Dean and Dan Caten, who are from Toronto, Canada. Starting with menswear, it has...
Decoration & playfulness
Streetwear
Luxury & heritage
Shared traits
The brands share playful expression and decorative expression.
Differences from MAISON SPECIAL
DSQUARED2 shows a stronger emphasis on Luxury & heritage.
DSQUARED2 shows a stronger emphasis on Streetwear.
Howlin' is a knitwear brand from Antwerp, Belgium. Knit production as a family business has continued since 1981, while Howlin' as a brand was launched in 2009...
Decoration & playfulness
Polished & dressy
Minimal & basics
Shared traits
The brands share playful expression and distinctive designs.
Differences from MAISON SPECIAL
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
MAISON SPECIAL shows a stronger emphasis on Avant-garde & designer.
Gimaguas is a Spanish brand launched in Barcelona in 2018 by sisters Claudia Durany and Sayana Durany. The brand name means “twins,” and the brand says it draws...
Trends & youth culture
Decoration & playfulness
Avant-garde & designer
Shared traits
The brands share playful expression and connections to youth culture.
Differences from MAISON SPECIAL
MAISON SPECIAL shows a stronger emphasis on Decoration & playfulness.
Gimaguas shows a stronger emphasis on Minimal & basics.
IUTER is an Italian premium streetwear brand founded in Milan in 2002 by Alberto Leoni and Andrea Torella. With roots in skateboarding, snowboarding, graffiti,...
Streetwear
Sporty & sportswear
Decoration & playfulness
Shared traits
The brands share playful expression and connections to youth culture.
Differences from MAISON SPECIAL
IUTER shows a stronger emphasis on Streetwear.
IUTER shows a stronger emphasis on Sporty & sportswear.
KHOKI is a Japanese fashion brand launched in Tokyo in 2019. The team creates its collections with brand director Koki at the center, and its offerings are prim...
Decoration & playfulness
Trends & youth culture
Avant-garde & designer
Shared traits
The brands share playful expression and distinctive designs.
Differences from MAISON SPECIAL
KHOKI shows a stronger emphasis on Avant-garde & designer.
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
PHENOMENON is a fashion brand launched in Japan in 2004 by Takeshi Osumi. With “music” as its concept, it focuses on menswear and also offers womenswear. The br...
Streetwear
Decoration & playfulness
Avant-garde & designer
Shared traits
The brands share connections to youth culture and distinctive designs.
Differences from MAISON SPECIAL
PHENOMENON shows a stronger emphasis on Streetwear.
MAISON SPECIAL shows a stronger emphasis on Trends & youth culture.
Iceberg is a fashion brand founded in Italy in 1974 by Giuliana Marchini Gerani and Silvano Gerani. Centered on sportswear, it offers menswear and womenswear as...
Sporty & sportswear
Decoration & playfulness
Streetwear
Shared traits
The brands share decorative expression and womenswear.
Differences from MAISON SPECIAL
Iceberg shows a stronger emphasis on Sporty & sportswear.
Iceberg shows a stronger emphasis on Luxury & heritage.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.