INASTUDIOS is a design team and creative hub founded in Okinawa Prefecture in 2014 by creative director Roberto Yoshida. Based in Okinawa, it has developed and directed brands primarily in fashion, including the collection brand “YOSHIDAROBERTO,” the original lifestyle brand “OKINAWAMADE,” and the cycling apparel brand “098TROOPER.” It incorporated in 2018 and shares products and lifestyles originating in Okinawa with audiences in Japan and abroad.
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INASTUDIOS
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- Country
- Japan
- Related brands
Primary categories
Related categories
Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 3 brands
- Founded
- 2014-2015
Year
Brand
Category
Description
2014
OKINAWAMADE
Sub-brand
Clothing
A lifestyle line centered on everyday life and regional identity in Okinawa
An original brand from Okinawa developed by INASTUDIOS since 2014. It is officially positi
An original brand from Okinawa developed by INASTUDIOS since 2014. It is officially positioned as a comprehensive lifestyle brand spanning art, fashion, motorcycles, and other fields, and presents the lived realities of people in Okinawa through clothing, accessories, and other items. In contrast to YOSHIDAROBERTO, which foregrounds its collections, this derivative brand expands the brand’s world around regional identity and everyday life, taking on the lifestyle segment within the INASTUDIOS brand family.
2014
YOSHIDAROBERTO
Sub-brand
Clothing
The designer’s core collection line
As a collection brand of INASTUDIOS, it is the core line developed by creative director Ro
As a collection brand of INASTUDIOS, it is the core line developed by creative director Roberto Yoshida. Officially, it is described as an original brand created by Roberto Yoshida according to his own sensibility, and it handles products centered on fashion, including leather goods. Whereas OKINAWAMADE focuses on lifestyle offerings rooted in Okinawan life and regional culture, YOSHIDAROBERTO is positioned as a line that strongly foregrounds the designer’s individual collection sensibility and product expression. It is also listed as an independent brand in INASTUDIOS’ official product lineup.
2015
098TROOPER
Sub-brand
Clothing
A specialist apparel line focused on cycling culture
A cycling apparel brand launched by INASTUDIOS in 2015. Centered on fixed-gear bikes, BMX,
A cycling apparel brand launched by INASTUDIOS in 2015. Centered on fixed-gear bikes, BMX, and cycling apparel, it was developed as a specialist line connecting mobility and fashion. Unlike the collection-focused nature of YOSHIDAROBERTO and the broad lifestyle offering of OKINAWAMADE, it serves to expand INASTUDIOS’s activities into a line specializing in cycling culture. Official announcements explicitly identify it as a brand launched by INASTUDIOS, and products and retail operations are conducted under its independent brand name; it therefore qualifies as a sub-line rather than merely a product category.
2014
Sub-brand
OKINAWAMADE
Clothing
A lifestyle line centered on everyday life and regional identity in Okinawa
An original brand from Okinawa developed by INASTUDIOS since 2014. It is officially positi
An original brand from Okinawa developed by INASTUDIOS since 2014. It is officially positioned as a comprehensive lifestyle brand spanning art, fashion, motorcycles, and other fields, and presents the lived realities of people in Okinawa through clothing, accessories, and other items. In contrast to YOSHIDAROBERTO, which foregrounds its collections, this derivative brand expands the brand’s world around regional identity and everyday life, taking on the lifestyle segment within the INASTUDIOS brand family.
2014
Sub-brand
YOSHIDAROBERTO
Clothing
The designer’s core collection line
As a collection brand of INASTUDIOS, it is the core line developed by creative director Ro
As a collection brand of INASTUDIOS, it is the core line developed by creative director Roberto Yoshida. Officially, it is described as an original brand created by Roberto Yoshida according to his own sensibility, and it handles products centered on fashion, including leather goods. Whereas OKINAWAMADE focuses on lifestyle offerings rooted in Okinawan life and regional culture, YOSHIDAROBERTO is positioned as a line that strongly foregrounds the designer’s individual collection sensibility and product expression. It is also listed as an independent brand in INASTUDIOS’ official product lineup.
2015
Sub-brand
098TROOPER
Clothing
A specialist apparel line focused on cycling culture
A cycling apparel brand launched by INASTUDIOS in 2015. Centered on fixed-gear bikes, BMX,
A cycling apparel brand launched by INASTUDIOS in 2015. Centered on fixed-gear bikes, BMX, and cycling apparel, it was developed as a specialist line connecting mobility and fashion. Unlike the collection-focused nature of YOSHIDAROBERTO and the broad lifestyle offering of OKINAWAMADE, it serves to expand INASTUDIOS’s activities into a line specializing in cycling culture. Official announcements explicitly identify it as a brand launched by INASTUDIOS, and products and retail operations are conducted under its independent brand name; it therefore qualifies as a sub-line rather than merely a product category.
Brands with shared characteristics
Brands that share a country of origin, founding period, category or designer.
Frequently asked questions about INASTUDIOS
Country of origin, founding year, categories and parent brands.
INASTUDIOS is from Japan.
INASTUDIOS was founded in 2014.
INASTUDIOS covers the following categories: Clothing, Bags, Watches.