IROMEKI is a Japanese lifestyle accessories brand launched by CCC Frontier in 2020. Aimed at women, it offers smartphone cases and smartphone pouches as its main products, as well as bags, mini wallets, and other items. Based on the idea of continuing to enjoy, as an adult, the excitement of “treasures” discovered in childhood, the brand creates products that combine practicality and functionality with “playfulness” and “ease of use.” Its representative series include follow me case, heart charm mag case, and follow me bag & wallet. Its products are sold at UNiCASE and department stores, among other retailers.
Concept
The concept is to continue enjoying, in adulthood, the excitement of the “treasures” discovered in childhood. Because these are items that women with many roles in work, family, and other aspects of life carry with them every day, the brand places emphasis on practicality and functionality. It aims to bring color and fulfillment to everyday life through “playfulness” and “ease of use.”