Karl Helmut

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Overview

Karl Helmut is a Japanese menswear brand derived from PINK HOUSE, created by Isao Kaneko in 1985. With a concept of clothing for eternal boys who have their own sense of discernment and do not forget the adventurous spirit and recklessness of youthful indiscretion, the brand has adapted motifs associated with PINK HOUSE, such as bears, flowers, Kewpie dolls, and pink and red, for menswear. It is characterized by bold, pop prints and the use of patches, as well as aloha shirts and stadium jackets. The brand continues to be offered through the official online store operated by MELROSE.

Concept

Clothing for eternal boys who have their own sense of discernment and do not forget the adventurous spirit and recklessness of youthful indiscretion

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1 brands
Founded
1972
1972 Parent brand
PINK HOUSE
Clothing

The line responsible for PINK HOUSE's core menswear offering

A men's brand derived from PINK HOUSE in 1985, it is characterized by translating elements

A men's brand derived from PINK HOUSE in 1985, it is characterized by translating elements such as bears, flowers, Kewpie, pink, and red—often regarded at the time as feminine—into menswear. Centered on aloha shirts and stadium jackets, it serves to extend the world of PINK HOUSE's main line into menswear. It continues to be developed today, with a brand page and catalog on the official online store.

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