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MASU

Country
Japan
Founded
2016 2010s
Category
Clothing Accessories

Primary categories

Related categories

Overview

MASU is a Japanese menswear ready-to-wear brand launched in 2016. Its name derives from “masu,” a polite Japanese verb ending, and it is guided by the concept “masu / product”: redefining elements shaped by fixed notions to create new mass products. Since Fall/Winter 2018, Shinpei Goto has served as designer. Drawing on the ideas and historical contexts of vintage clothing, the brand centers its work on creating clothes that can be loved across generations and become “vintage for someone,” and offers clothing and accessories.

Concept

masu / product

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
2023
2023 Sub-brand
MASU BOYS
Clothing

A casual, everyday-focused line centered on denim

MASU BOYS is an official line developed by MASU, presenting a more casual, relaxed wardrob

MASU BOYS is an official line developed by MASU, presenting a more casual, relaxed wardrobe separate from the main collection. It reinterprets vintage and military elements, with a focus on items such as pants in a range of baggy silhouettes and made with 13oz denim, trucker jackets, and caps. The name does not refer to age or gender; it is used as a slogan meaning “a free and gentle person.” The line is listed separately at the official online store and at stockists.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Clothing brands from Japan founded in 2016

ANNA SUI THE SOUVENIR SHOP Japan Founded in 2016 Clothing In common Clothing brands from Japan founded in 2016 B Yohji Yamamoto Japan Founded in 2016 Clothing In common Clothing brands from Japan founded in 2016 BABY MILO STORE by A BATHING APE Japan Founded in 2016 Clothing In common Clothing brands from Japan founded in 2016 BEAMS JAPAN Japan Founded in 2016 Clothing In common Clothing brands from Japan founded in 2016

Brands from Japan founded in 2016

BLAMINK Japan Founded in 2016 Clothing In common Brands from Japan founded in 2016 H　BEAUTY&YOUTH UNITED ARROWS Japan Founded in 2016 Clothing In common Brands from Japan founded in 2016 JULIUS TART OPTICAL Japan Founded in 2016 Eyewear In common Brands from Japan founded in 2016 L'AVENTURE martinique Japan Founded in 2016 Clothing In common Brands from Japan founded in 2016

Frequently asked questions about MASU

Country of origin, founding year, categories and parent brands.