RiFUKURU

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Overview

RiFUKURU is a sustainable lifestyle brand offering apparel and miscellaneous goods, launched for sale by Nissen on March 21, 2023. With the concept “Turning what is left over into something valuable, and bringing good fortune to everyone,” it upcycles and turns into products offcuts, leftover fabric, and fabric that had gone unused due to flaws, stains, uneven coloring, and other reasons. Working with fabric manufacturers and sewing factories across Japan, it offers apparel as its main focus, along with miscellaneous goods. The brand works to create products that reduce waste and support Japan’s textile industry.

Concept

Turning what is left over into something valuable, and bringing good fortune to everyone.

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1 brands
Founded
1970
1970 Parent brand
nissen
Clothing

A brand that expands its lifestyle offerings with a focus on upcycling

A sustainable lifestyle brand offering apparel and miscellaneous goods, launched by Nissen

A sustainable lifestyle brand offering apparel and miscellaneous goods, launched by Nissen. Centered on upcycling that gives new value to discarded materials, it also works with Japanese fabric manufacturers and sewing factories to develop products and uses environmentally conscious materials. Unlike Nissen’s regular brand portfolio, which focuses on women’s clothing and innerwear, it develops products and activities around the circulation of materials and collaboration with Kyoto’s traditional industries, adding environmentally conscious options to Nissen’s mail-order lineup.

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Brands that share a country of origin, founding period, category or designer.

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