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TOGA
Basic information
- Country
- Japan
- Founded
- 1997
- Category
- Clothing / Bags / Accessories / Footwear / Lifestyle products / Art projects
Overview
TOGA is a Japanese fashion brand founded in Tokyo in 1997 by designer Yasuko Furuta. It combines Western classics with a Japanese sensibility for silhouettes, reworking the wardrobe through contrasts between different materials and decorative hardware. Its range includes the womenswear line TOGA, the pre-collection TOGA PULLA, and the menswear line TOGA VIRILIS, among others.
Sub-brands
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TOGA VIRILIS SHOE 1997
TOGA VIRILIS SHOE is the category name used on the official online store for the footwear range of TOGA VIRILIS, treated as a separate section. Its product lineup centers on men’s shoes, including loafers, derbies, boots, and clogs, and reflects TOGA VIRILIS’s design language. In terms of distribution, it is a specialist category in the men’s footwear segment, with availability confirmed through the official online store and select shops overseas.
A specialist category that treats men’s shoes as a separate section
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TOGA PULLA 2004
TOGA PULLA is positioned as TOGA’s pre-collection (second line), with seasonal items developed separately from the main collection presented at shows. Its offering centers on items suited to everyday wear, and it is sold on an ongoing basis through the official online store and selected retailers. Within the group, it serves as an everyday-focused line that complements the main collection.
A second line that complements everyday wear as a pre-collection
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TOGA PICTA 2005
TOGA PICTA is a one-of-a-kind line offered exclusively at TOGA’s directly operated stores, managed separately from the main and pre-collections. It primarily features bags and accessories made by reconstructing vintage clothing and assorted materials and finishing them by hand. Its individually produced nature clearly distinguishes its productivity and distribution channels from those of the mass-production lines. Through exclusive sales at directly operated stores, it occupies a position focused on the brand’s handwork and special-piece offerings.
A line offering one-of-a-kind pieces exclusively at directly operated stores
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TOGA VIRILIS 2011
TOGA VIRILIS is TOGA’s menswear-only line, applying techniques involving contrasting materials and embellishment developed in its womenswear to the construction of menswear. Its product range includes jackets, shirts, and outerwear, as well as shoes and accessories, and it continues to be sold through the official online store and select shops overseas. Within the group, it is positioned as a core line for menswear.
A core menswear line offering a range of products.
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TOGA PULLA SHOE 2012
TOGA PULLA SHOE is a footwear line associated with TOGA PULLA, primarily offering women’s footwear such as platform shoes, sandals, and eyelet sabots. Many models reflect the hardware and platform designs used in PULLA, and the line is treated as a separate brand category on the official online store. Within the group, it is the category responsible for women’s shoes.
A separate category responsible for women’s shoes
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TOGA ARCHIVES 2023
TOGA ARCHIVES is a name used on the official online store and in rights notices, and on sales channels as a designation encompassing multiple lines. It is also sometimes treated as a collection name in overseas media and collaboration projects, so whether it is considered an independent line depends on the context. Within the group, it serves as a name for labeling and distribution.
A name that functions as an online and distribution designation
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TOGA TOO 2024
TOGA TOO is a unisex line relaunched after the previously pre-launched unisex offering under the name TOGA ARCHIVES was officially renamed TOGA TOO. It has expanded its assortment by integrating accessories, bags, and small goods with highly unisex items previously offered in the women’s and men’s collections. Centered on gender-neutral apparel and accessories, it is available through the official online store and stockists. Within the group, it is the line responsible for the unisex and small-goods categories.
A line that strengthens the unisex and small-goods categories