Tagline
Live “un grid”.
Ungrid is a Japanese women's casual brand launched in 2011 by MARK STYLER Co., Ltd., produced by Reika Yoshida. Based on casual style, it offers free-spirited styling centered on denim, as well as women's wear, shoes, accessories, and other items. Under the brand concept “Live ‘un grid’,” it continues to propose comfortable clothing and distinctive designs that allow wearers to enjoy both their individuality and their ideal selves.
Concept
The concept is to live without being confined by boundaries. Comfortable clothing enriches the heart, while distinctive designs bring stimulation to everyday life. Together, they bring happiness and confidence to daily life. It embraces both the self one is and the ideal self. Ungrid hopes to help many women become who they want to be, and to fully enjoy the self they envision each day.