YOKE
YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
Compare brand traits, similarities and differences.
Minimal & basics · Polished & dressy · Avant-garde & designer
Luxury & heritage · Decoration & playfulness · Polished & dressy
Chaumet shows a stronger emphasis
YOKE shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | Japan | France |
| Founded | 2018 | 1780 |
| Category | Clothing | Accessories |
| Other categories | Accessories | Watches |
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YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
Chaumet is a French high jewellery maison founded in Paris in 1780. It carries on the history established by its founder, Marie-Étienne Nitot, and is still based at 12 Place Vendôme, where it offers jewellery and watches. Its official websi...
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share interest in archival pieces and distinctive designs.
The brands share interest in archival pieces and distinctive designs.
The brands share interest in archival pieces and womenswear.
The brands share interest in archival pieces and distinctive designs.
The brands share interest in archival pieces and distinctive designs.
The brands share interest in archival pieces and distinctive designs.
The brands share distinctive designs and womenswear.
The brands share distinctive designs and perceived quality.
The brands share interest in archival pieces and distinctive designs.
The brands share distinctive designs and perceived quality.