YOKE
YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
Compare brand traits, similarities and differences.
Minimal & basics · Polished & dressy · Avant-garde & designer
Minimal & basics · Polished & dressy · Outdoor & functional
YOKE shows a stronger emphasis
LESTRANGE shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | Japan | United Kingdom |
| Founded | 2018 | 2013 |
| Category | Clothing | Clothing |
| Other categories | Accessories | Textiles and material technology |
— indicates information that is not available.
YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
LESTRANGE is a menswear brand launched in London in 2013 by Tom Horne and William Green. It aims to support the “degrowth” movement, which seeks to reconsider the relationship with consumption and reduce the use of resources and energy. The...
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and concept-driven design.
The brands share minimal design and refined everyday staples.
The brands share refined everyday staples and menswear.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share minimal design and refined everyday staples.
The brands share refined everyday staples and original design.