FIVEFOURFIVE, founded in Milan, Italy, in 2020 by Luca Santelamo, is a fashion brand. Officially presenting itself as an “Italian Lifestyle Company,” it offers...
Trends & youth culture
Streetwear
Minimal & basics
Shared traits
The brands share distinctive designs and spring and summer styles.
Differences from Komono
FIVEFOURFIVE shows a stronger emphasis on Streetwear.
FIVEFOURFIVE shows a stronger emphasis on Trends & youth culture.
Family First Milano is an Italian fashion brand launched in Milan in 2015 by street artist Giorgio Mallone and manager Alessandro Zanchi. Starting with T-shirts...
Streetwear
Sporty & sportswear
Decoration & playfulness
Shared traits
The brands share distinctive designs and playful expression.
Differences from Komono
Family First shows a stronger emphasis on Sporty & sportswear.
Family First shows a stronger emphasis on Streetwear.
HOMECORE is France’s first hip-hop brand, launched in Paris in 1992 by Alexandre Guarneri together with Steph Cop. Rooted in hip-hop culture, it spans apparel,...
Streetwear
Minimal & basics
Polished & dressy
Shared traits
The brands share unisex collections and spring and summer styles.
Differences from Komono
HOME CORE shows a stronger emphasis on Streetwear.
Komono shows a stronger emphasis on Decoration & playfulness.
JUNE79 is a US luxury menswear brand founded in New York in 2020 by Brooklyn-born Shawn Pean. Guided by the phrase “pursuit of the unsuit,” it centers on tailor...
Minimal & basics
Polished & dressy
Avant-garde & designer
Shared traits
The brands share distinctive designs and minimal design.
Differences from Komono
JUNE 79 shows a stronger emphasis on Avant-garde & designer.
Komono shows a stronger emphasis on Decoration & playfulness.
Les Deux is a menswear brand founded in Copenhagen, Denmark, in 2011 by Andreas von der Heide and Christoffer Harpanen. Centered on the contrast between preppy...
Sporty & sportswear
Trends & youth culture
Polished & dressy
Shared traits
The brands share distinctive designs and spring and summer styles.
Differences from Komono
Les Deux shows a stronger emphasis on Sporty & sportswear.
Pop Trading Company is an apparel and culture platform centered on skateboarding, founded in 2013 in Amsterdam, the Netherlands, by Peter Kolks and Rick van Res...
Streetwear
Trends & youth culture
Sporty & sportswear
Shared traits
The brands share distinctive designs and playful expression.
Differences from Komono
Pop Trading Company shows a stronger emphasis on Streetwear.
Pop Trading Company shows a stronger emphasis on Sporty & sportswear.
Faherty is an apparel and lifestyle brand founded in New York, United States, in 2013 by twin brothers Mike Faherty and Alex Faherty. Mike gained design experie...
Outdoor & functional
Polished & dressy
Sporty & sportswear
Shared traits
The brands share distinctive designs and value for money.
Differences from Komono
FAHERTY shows a stronger emphasis on Outdoor & functional.
Komono shows a stronger emphasis on Trends & youth culture.
DONDUP is a fashion brand founded in 1999 by Massimo Berloni and Manuela Mariotti in Fossombrone, Italy. Starting with denim, it offers ready-to-wear collection...
Minimal & basics
Polished & dressy
Streetwear
Shared traits
The brands share distinctive designs and minimal design.
Differences from Komono
Komono shows a stronger emphasis on Decoration & playfulness.
Komono shows a stronger emphasis on Trends & youth culture.
emmi is a Japanese womenswear brand launched by MASH Sports Lab for the Spring/Summer 2015 season. Its brand concept is “Clear Mode,” and its collections center...
Sporty & sportswear
Minimal & basics
Polished & dressy
Shared traits
The brands share spring and summer styles and value for money.
Differences from Komono
emmi shows a stronger emphasis on Sporty & sportswear.
Komono shows a stronger emphasis on Decoration & playfulness.
nonnative is a Japanese fashion brand founded in Tokyo in 1999 by Sufen Chi. Takayuki Fujii joined as a designer in 2001. The brand name means “not belonging, n...
Outdoor & functional
Minimal & basics
Polished & dressy
Shared traits
The brands share distinctive designs and minimal design.
Differences from Komono
nonnative shows a stronger emphasis on Outdoor & functional.
Komono shows a stronger emphasis on Decoration & playfulness.
CHICSTOCKS is a Japanese sock brand based in Tokyo that launched in 2017. Its concept is “Think about the day’s styling starting with socks,” and it offers unis...
Minimal & basics
Polished & dressy
Sporty & sportswear
Shared traits
The brands share distinctive designs and spring and summer styles.
Differences from Komono
Komono shows a stronger emphasis on Decoration & playfulness.
Komono shows a stronger emphasis on Trends & youth culture.
HARTFORD is a casual chic brand launched in the United States in 1979 by Yves Chareton, expanding from shirts into menswear, womenswear and kidswear. Based on t...
Polished & dressy
Minimal & basics
Shared traits
The brands share distinctive designs and original design.
Differences from Komono
Komono shows a stronger emphasis on Trends & youth culture.
Komono shows a stronger emphasis on Decoration & playfulness.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.