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ERDEM vs TAION: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ERDEM Swap brands

ERDEM

United Kingdom Founded 2005

Luxury & heritage · Decoration & playfulness · Avant-garde & designer

TAION

Japan Founded 2016

Outdoor & functional · Minimal & basics · Polished & dressy

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Luxury & heritage

    ERDEM shows a stronger emphasis

  • Avant-garde & designer

    ERDEM shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • ERDEM (solid line, circles)
  • TAION (dashed line, squares)
Traits of ERDEM and TAION, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ERDEM
  • TAION
Minimal & basics
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Polished & dressy
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Luxury & heritage
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Avant-garde & designer
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Decoration & playfulness
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Streetwear
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Trends & youth culture
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Sporty & sportswear
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand
Outdoor & functional
ERDEM：Relative prominence within the brand
TAION：Relative prominence within the brand

Basic information

Field
ERDEM
TAION
Country United Kingdom Japan
Founded 2005 2016
Category Clothing Clothing
Other categories Bags Accessories —

— indicates information that is not available.

Brand profiles

Brand lines

ERDEM

No information is available.

TAION

  • TAION EXTRA

    A high-end derivative line of TAION. Based on the parent brand’s inner down, it was launched with th...

    View more
  • TAION KIDS

    A children’s line offered by TAION. It offers inner-down garments with details designed for children...

    View more

Collaborations

ERDEM

  • 2025-01-29

    Barbour

    Announced on January 29, 2025. The collection focuses on outerwear, including Beauflower and Dhalia, and also features Re-Loved, a regenerated line of 25 Beaufort pieces.

  • 2017-11-02

    H&M

    An ERDEM-signature womenswear collection and its first menswear collection, featuring delicate prints and textiles alongside craft techniques.

ERDEM collaborations

TAION

  • 2025-11-20

    Yohji Yamamoto

    The third S’YTE installment was available at THE SHOP and other locations. POP-UP events were also held concurrently at affiliated stores such as WILDSIDE.

TAION collaborations

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