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ECCO vs grounds: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ECCO Swap brands

ECCO

Denmark Founded 1963

Outdoor & functional · Sporty & sportswear · Minimal & basics

grounds

Japan Founded 2019

Decoration & playfulness · Avant-garde & designer · Trends & youth culture

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Decoration & playfulness

    grounds shows a stronger emphasis

  • Minimal & basics

    ECCO shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • ECCO (solid line, circles)
  • grounds (dashed line, squares)
Traits of ECCO and grounds, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ECCO
  • grounds
Minimal & basics
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Polished & dressy
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Luxury & heritage
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Avant-garde & designer
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Decoration & playfulness
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Streetwear
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Trends & youth culture
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Sporty & sportswear
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand
Outdoor & functional
ECCO：Relative prominence within the brand
grounds：Relative prominence within the brand

Basic information

Field
ECCO
grounds
Country Denmark Japan
Founded 1963 2019
Category Footwear Footwear
Other categories Bags Accessories Clothing Bags Art projects

— indicates information that is not available.

Brand profiles

Brand lines

ECCO

  • ECCO BIOM

    ECCO BIOM is a technical collection centered on biomechanics-based technology called BIOM® NATURAL M...

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  • ECCO Golf

    ECCO Golf is a golf-specific product range and business unit, centered on shoes and related gear for...

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  • ECCO Kids

    ECCO Kids is a dedicated collection designed for children, featuring lasts designed for different st...

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  • ECCO Soft 7

    ECCO Soft 7 is a lifestyle sneaker collection designed for everyday wear, combining soft leather or ...

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  • ECCO ST.1

    ECCO ST.1 is a hybrid line that combines the look of leather shoes with sneaker-derived comfort, fea...

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  • ECCO Helsinki

    ECCO Helsinki is a collection of timeless dress shoes and loafers that combines traditional shoe las...

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grounds

No information is available.

Collaborations

ECCO

  • 2019-09-04

    MIHARA YASUHIRO

    In 2019, sneakers and boots featuring three-dimensional details at the heel were unveiled as a collaboration.

ECCO collaborations

grounds

  • 2026-01-01

    SCULPTURE

    Unveiled at the 2025 Bangkok POP-UP. The JEWELRY×SCULPTURE collaboration shoes are scheduled for release in Japan in January 2026.

  • 2025-12-12

    HELL BLAU

    The MOOPIE × HELL BLAU collaboration came together in December 2025. It was available through HELL BLAU’s official online store and physical stores.

  • 2025-10-18

    Heaven Tanudiredja

    In October 2025, the third collaboration featured a range of variations, including MOOPIE/BABY JEWELRY shoes and BEAR BAG.

  • 2025-09-27

    Sinéad O’Dwyer

    A boot style based on MOOPIE for Fall/Winter 2025. The second collaboration with Sinéad O’Dwyer is scheduled for release on September 27.

  • 2025-09-27

    Meryll Rogge

    2025 Fall/Winter boots featuring a BABY JEWELRY sole and inspired by Fair Isle knits. Debuted at Paris Fashion Week and released on September 27.

  • 2025-07-26

    8ON8

    A collaboration commemorating the 8th anniversary in 2025. Two styles featuring JEWELRY soles and candy motifs will be released on a limited basis starting July 26.

grounds collaborations

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