ALTRA vs ODLO: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ALTRA Swap brands

ALTRA

United States Founded 2009

Sporty & sportswear · Outdoor & functional

ODLO

Norway Founded 1946

Sporty & sportswear · Outdoor & functional

Similarities and differences

Shared traits

Both brands show traits of Sporty & sportswear.
Both brands show traits of Outdoor & functional.

Different traits

Luxury & heritage
ODLO shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

ALTRA (solid line, circles)
ODLO (dashed line, squares)

How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

ALTRA
ODLO

Minimal & basics: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Polished & dressy: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Luxury & heritage: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Avant-garde & designer: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Decoration & playfulness: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Streetwear: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Trends & youth culture: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Sporty & sportswear: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand
Outdoor & functional: ALTRA：Relative prominence within the brand

ODLO：Relative prominence within the brand

Basic information

Field	ALTRA	ODLO
Country	United States	Norway
Founded	2009	1946
Category	Footwear	Clothing
Other categories	Clothing Accessories	—

— indicates information that is not available.

Brand profiles

ALTRA

United States Founded 2009

ALTRA is a running shoe brand founded in 2009 in Logan, Utah, United States, by Golden Harper, Brian Beckstead, Jeremy Howlett, and Quill Jacob Hansen. Its key technologies include Zero Drop, a wide FootShape toe box, and Balanced Cushionin...

Compare ALTRA with other brands View brand profile View similar brands

ODLO

Norway Founded 1946

ODLO is a sports apparel brand founded in Norway in 1946 by Odd Lofterød Sr. With high-performance base layers at its core, it has developed technologies such as thermal regulation for cross-country skiing and speed skating. It relocated to...

Compare ODLO with other brands View brand profile View similar brands

Brands similar to ALTRA

View all

Onitsuka Tiger

The brands share distinctive designs and concept-driven design.

Compare with ALTRA
Salomon

The brands share distinctive designs and concept-driven design.

Compare with ALTRA
On

The brands share distinctive designs and concept-driven design.

Compare with ALTRA
HOKA

The brands share distinctive designs and concept-driven design.

Compare with ALTRA
SUICOKE

The brands share distinctive designs and connections to subcultures.

Compare with ALTRA
ASICS

The brands share distinctive designs and concept-driven design.

Compare with ALTRA
New Balance

The brands share distinctive designs and connections to subcultures.

Compare with ALTRA
Karhu

The brands share distinctive designs and sports influences.

Compare with ALTRA
DYNAFIT

The brands share concept-driven design and sports influences.

Compare with ALTRA
Fizik

The brands share sports influences and functional design.

Compare with ALTRA
Tretorn

The brands share original design and perceived quality.

Compare with ALTRA
KEEN

The brands share distinctive designs and concept-driven design.

Compare with ALTRA