Onitsuka Tiger is a Japanese sports-fashion brand whose roots lie in Onitsuka Co., Ltd., founded by Kihachiro Onitsuka in 1949. Centered on sneakers based on it...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
Onitsuka Tiger shows a stronger emphasis on Streetwear.
Onitsuka Tiger shows a stronger emphasis on Trends & youth culture.
Salomon is an outdoor sports brand founded in 1947 in Annecy in the French Alps by François Salomon and his family. It began by developing ski edges and binding...
Outdoor & functional
Sporty & sportswear
Trends & youth culture
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
Salomon shows a stronger emphasis on Trends & youth culture.
On is a sports brand founded in Zurich, Switzerland, in 2010 by former triathlete Olivier Bernhard, David Allemann, and Caspar Coppetti. It offers premium footw...
Sporty & sportswear
Outdoor & functional
Trends & youth culture
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
On shows a stronger emphasis on Trends & youth culture.
HOKA is a running shoe brand founded in Annecy, France, in 2009 by Nicolas Mermoud and Jean-Luc Diard. Centered on a “maximalist” design characterized by thick...
Sporty & sportswear
Outdoor & functional
Decoration & playfulness
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
HOKA shows a stronger emphasis on Decoration & playfulness.
HOKA shows a stronger emphasis on Trends & youth culture.
SUICOKE is a Japanese footwear brand launched in Tokyo in 2006. Focusing on sandals, it develops products centered on functionality, including its original foot...
Outdoor & functional
Streetwear
Trends & youth culture
Shared traits
The brands share distinctive designs and connections to subcultures.
Differences from ALTRA
ALTRA shows a stronger emphasis on Sporty & sportswear.
ASICS is a Japanese sports brand founded in Kobe, Hyogo Prefecture, in 1949 by Kihachiro Onitsuka as its predecessor, Onitsuka Co., Ltd. With a focus on running...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
ALTRA shows a stronger emphasis on Outdoor & functional.
ASICS shows a stronger emphasis on Trends & youth culture.
New Balance is a sports footwear and apparel brand founded by William J. Riley in Boston, Massachusetts, USA, in 1906. It began operations by manufacturing corr...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share distinctive designs and connections to subcultures.
Differences from ALTRA
New Balance shows a stronger emphasis on Streetwear.
New Balance shows a stronger emphasis on Trends & youth culture.
Karhu is a sports footwear and sporting goods brand founded in Helsinki, Finland, in 1916. Initially, it made skis, javelins, discus equipment, and other produc...
Sporty & sportswear
Outdoor & functional
Shared traits
The brands share distinctive designs and sports influences.
Differences from ALTRA
Karhu shows a stronger emphasis on Streetwear.
Karhu shows a stronger emphasis on Decoration & playfulness.
DYNAFIT is a mountain sports brand whose roots date back to 1950, when Austria’s Humanic began manufacturing ski boots under the DYNAFIT name. It became an inde...
Outdoor & functional
Sporty & sportswear
Minimal & basics
Shared traits
The brands share concept-driven design and sports influences.
Differences from ALTRA
DYNAFIT shows a stronger emphasis on Minimal & basics.
DYNAFIT shows a stronger emphasis on Outdoor & functional.
Fizik is a performance cycling brand belonging to Selle Royal Group, based in Pozzoleone, Italy. Founded in 1996, it offers saddles, shoes, helmets, bar tape, a...
Sporty & sportswear
Outdoor & functional
Shared traits
The brands share sports influences and functional design.
Tretorn is a brand founded by Henry Dunker in Helsingborg, Sweden, in 1891. It began by manufacturing galoshes (waterproof overshoes) and has focused primarily...
Outdoor & functional
Sporty & sportswear
Minimal & basics
Shared traits
The brands share original design and perceived quality.
Differences from ALTRA
Tretorn shows a stronger emphasis on Minimal & basics.
Tretorn shows a stronger emphasis on Polished & dressy.
KEEN is a footwear brand founded in the United States in 2003 and currently based in Portland, Oregon. Starting with sandals featuring toe protection, it offers...
Outdoor & functional
Sporty & sportswear
Polished & dressy
Shared traits
The brands share distinctive designs and concept-driven design.
Differences from ALTRA
ALTRA shows a stronger emphasis on Sporty & sportswear.
KEEN shows a stronger emphasis on Decoration & playfulness.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.