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THREE vs BLUE BLUE: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: THREE Swap brands

THREE

Japan Founded 2009

Minimal & basics · Polished & dressy

BLUE BLUE

Japan Founded 1994

Minimal & basics · Polished & dressy · Outdoor & functional

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.
  • Both brands show traits of Minimal & basics.

Different traits

  • No major differences in traits are shown.

This pair is not included in the similar brands recommendations.

Trait comparison

  • THREE (solid line, circles)
  • BLUE BLUE (dashed line, squares)
Traits of THREE and BLUE BLUE, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • THREE
  • BLUE BLUE
Minimal & basics
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Polished & dressy
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Luxury & heritage
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Avant-garde & designer
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Decoration & playfulness
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Streetwear
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Trends & youth culture
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Sporty & sportswear
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand
Outdoor & functional
THREE：Relative prominence within the brand
BLUE BLUE：Relative prominence within the brand

Basic information

Field
THREE
BLUE BLUE
Country Japan Japan
Founded 2009 1994
Category Beauty and cosmetics Clothing
Other categories Fragrance —

— indicates information that is not available.

Brand profiles

Brand lines

THREE

BLUE BLUE

  • BLUE BLUE JAPAN

    As a derivative label bearing the BLUE BLUE name, it began with making products centered on indigo, ...

    View more

Collaborations

THREE

  • 2021-03-31

    HYKE

    In March 2021, their first collaboration with THREE saw the release of room fragrances made with 100% essential oils, aroma stones, and more.

THREE collaborations

BLUE BLUE

  • 2018-09-14

    Maison Kitsuné

    2018 Japan-exclusive “Summer of Indigo” capsule. Special-color fox patches on shirts, sweatshirts, T-shirts, etc.

BLUE BLUE collaborations

Brands similar to BLUE BLUE

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