YOKE
YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
Compare brand traits, similarities and differences.
Minimal & basics · Polished & dressy · Avant-garde & designer
Minimal & basics · Polished & dressy · Sporty & sportswear
YOKE shows a stronger emphasis
LOOPWHEELER shows a stronger emphasis
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | Japan | Japan |
| Founded | 2018 | 1999 |
| Category | Clothing | Clothing |
| Other categories | Accessories | Textiles and material technology |
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YOKE is a Japanese fashion brand launched in Tokyo by Norio Terada in 2018. The brand name means “to connect,” “bond,” and “yoke,” a fabric panel used to join sections of a garment. With “connecting” as its concept, the brand focuses on con...
LOOPWHEELER is a sweatwear brand launched in Japan in 1999 by its representative, 鈴木諭. It uses loopwheel fabric knitted on TSURIAMIKI machines operating in Wakayama, with sewing also carried out domestically by hand by skilled craftspeop...
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and refined everyday staples.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and distinctive designs.
The brands share refined everyday staples and concept-driven design.
The brands share concept-driven design and distinctive designs.
The brands share concept-driven design and distinctive designs.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and concept-driven design.
The brands share refined everyday staples and concept-driven design.