Roots vs MAINS: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: Roots Swap brands

Roots

Canada Founded 1973

Outdoor & functional · Sporty & sportswear · Polished & dressy

MAINS

United Kingdom Founded 2017

Streetwear · Trends & youth culture · Decoration & playfulness

Similarities and differences

Shared traits

No shared traits are available.

Different traits

Outdoor & functional
Roots shows a stronger emphasis
Streetwear
MAINS shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

Roots (solid line, circles)
MAINS (dashed line, squares)

How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

Roots
MAINS

Minimal & basics: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Polished & dressy: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Luxury & heritage: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Avant-garde & designer: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Decoration & playfulness: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Streetwear: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Trends & youth culture: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Sporty & sportswear: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand
Outdoor & functional: Roots：Relative prominence within the brand

MAINS：Relative prominence within the brand

Basic information

Field	Roots	MAINS
Country	Canada	United Kingdom
Founded	1973	2017
Category	Clothing	Clothing
Other categories	Bags Accessories Footwear Lifestyle products	Footwear Eyewear

— indicates information that is not available.

Brand profiles

Roots

Canada Founded 1973

Roots is a lifestyle brand founded in Toronto, Canada, in 1973 by Michael Budman and Don Green. With apparel for women, men, and children as its main focus, it offers a wide range of products, including leather goods, footwear, accessories,...

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MAINS

United Kingdom Founded 2017

MAINS is a fashion venture by British-Nigerian Skepta. Launched in 2017 and based in London, it offers tracksuits, knitwear, tailoring, crochet, outerwear, and more. The brand presents “hood luxury” as Skepta’s style and expresses an identi...

Compare MAINS with other brands View brand profile View similar brands

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