DYNAFIT is a mountain sports brand whose roots date back to 1950, when Austria’s Humanic began manufacturing ski boots under the DYNAFIT name. It became an inde...
Outdoor & functional
Sporty & sportswear
Minimal & basics
Shared traits
The brands share refined everyday staples and sports influences.
Differences from BROOKS
DYNAFIT shows a stronger emphasis on Outdoor & functional.
DYNAFIT shows a stronger emphasis on Minimal & basics.
ASICS is a Japanese sports brand founded in Kobe, Hyogo Prefecture, in 1949 by Kihachiro Onitsuka as its predecessor, Onitsuka Co., Ltd. With a focus on running...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share refined everyday staples and sports influences.
Differences from BROOKS
ASICS shows a stronger emphasis on Streetwear.
ASICS shows a stronger emphasis on Trends & youth culture.
Salomon is an outdoor sports brand founded in 1947 in Annecy in the French Alps by François Salomon and his family. It began by developing ski edges and binding...
Outdoor & functional
Sporty & sportswear
Trends & youth culture
Shared traits
The brands share sports influences and functional design.
Differences from BROOKS
Salomon shows a stronger emphasis on Outdoor & functional.
Onitsuka Tiger is a Japanese sports-fashion brand whose roots lie in Onitsuka Co., Ltd., founded by Kihachiro Onitsuka in 1949. Centered on sneakers based on it...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share refined everyday staples and sports influences.
Differences from BROOKS
Onitsuka Tiger shows a stronger emphasis on Streetwear.
Onitsuka Tiger shows a stronger emphasis on Avant-garde & designer.
New Balance is a sports footwear and apparel brand founded by William J. Riley in Boston, Massachusetts, USA, in 1906. It began operations by manufacturing corr...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share sports influences and perceived quality.
Differences from BROOKS
New Balance shows a stronger emphasis on Streetwear.
New Balance shows a stronger emphasis on Trends & youth culture.
NIKE was founded in Oregon, United States, in 1964 by Phil Knight and Bill Bowerman, initially as Blue Ribbon Sports, and began operating officially as NIKE in...
Sporty & sportswear
Streetwear
Trends & youth culture
Shared traits
The brands share sports influences and functional design.
Differences from BROOKS
Nike shows a stronger emphasis on Streetwear.
Nike shows a stronger emphasis on Trends & youth culture.
Fizik is a performance cycling brand belonging to Selle Royal Group, based in Pozzoleone, Italy. Founded in 1996, it offers saddles, shoes, helmets, bar tape, a...
Sporty & sportswear
Outdoor & functional
Shared traits
The brands share distinctive designs and sports influences.
Differences from BROOKS
Fizik shows a stronger emphasis on Outdoor & functional.
adidas is a sports brand founded in 1949 by Adolf “Adi” Dassler in Herzogenaurach, Germany. It operates globally, focusing on footwear, apparel, and sporting go...
Sporty & sportswear
Streetwear
Trends & youth culture
Shared traits
The brands share refined everyday staples and sports influences.
Differences from BROOKS
adidas shows a stronger emphasis on Streetwear.
adidas shows a stronger emphasis on Trends & youth culture.
ECCO is a footwear brand founded in 1963 by Birte and Karl Toosbuy in Bredebro, southwestern Denmark. With footwear at its core, it also offers leather goods an...
Outdoor & functional
Sporty & sportswear
Minimal & basics
Shared traits
The brands share functional design and perceived quality.
Differences from BROOKS
BROOKS shows a stronger emphasis on Sporty & sportswear.
ECCO shows a stronger emphasis on Minimal & basics.
Tretorn is a brand founded by Henry Dunker in Helsingborg, Sweden, in 1891. It began by manufacturing galoshes (waterproof overshoes) and has focused primarily...
Outdoor & functional
Sporty & sportswear
Minimal & basics
Shared traits
The brands share distinctive designs and value for money.
Differences from BROOKS
Tretorn shows a stronger emphasis on Outdoor & functional.
Tretorn shows a stronger emphasis on Minimal & basics.
Li-Ning is a brand founded in 1990 by Li Ning in Sanshui County, Guangdong Province, China, with a focus on sportswear and sports shoes. It serves competitive c...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share distinctive designs and sports influences.
Differences from BROOKS
Li-Ning shows a stronger emphasis on Decoration & playfulness.
MOONSTAR is a Japanese footwear brand and manufacturer founded in 1873 in Kurume, Fukuoka Prefecture, as its predecessor, “Tsuchiya Tabi Shop.” Centered on its...
Sporty & sportswear
Minimal & basics
Polished & dressy
Shared traits
The brands share distinctive designs and perceived quality.
Differences from BROOKS
BROOKS shows a stronger emphasis on Sporty & sportswear.
MOONSTAR shows a stronger emphasis on Minimal & basics.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.