Fashion brand directory szu
Page language: English

ECCO vs Hanes: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ECCO Swap brands

ECCO

Denmark Founded 1963

Outdoor & functional · Sporty & sportswear · Minimal & basics

Hanes

United States Founded 1901

Minimal & basics · Polished & dressy · Sporty & sportswear

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.
  • Both brands show traits of Minimal & basics.

Different traits

  • Outdoor & functional

    ECCO shows a stronger emphasis

  • Sporty & sportswear

    ECCO shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • ECCO (solid line, circles)
  • Hanes (dashed line, squares)
Traits of ECCO and Hanes, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ECCO
  • Hanes
Minimal & basics
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Polished & dressy
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Luxury & heritage
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Avant-garde & designer
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Decoration & playfulness
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Streetwear
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Trends & youth culture
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Sporty & sportswear
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand
Outdoor & functional
ECCO：Relative prominence within the brand
Hanes：Relative prominence within the brand

Basic information

Field
ECCO
Hanes
Country Denmark United States
Founded 1963 1901
Category Footwear Clothing
Other categories Bags Accessories —

— indicates information that is not available.

Brand profiles

Brand lines

ECCO

  • ECCO BIOM

    ECCO BIOM is a technical collection centered on biomechanics-based technology called BIOM® NATURAL M...

    View more
  • ECCO Golf

    ECCO Golf is a golf-specific product range and business unit, centered on shoes and related gear for...

    View more
  • ECCO Kids

    ECCO Kids is a dedicated collection designed for children, featuring lasts designed for different st...

    View more
  • ECCO Soft 7

    ECCO Soft 7 is a lifestyle sneaker collection designed for everyday wear, combining soft leather or ...

    View more
  • ECCO ST.1

    ECCO ST.1 is a hybrid line that combines the look of leather shoes with sneaker-derived comfort, fea...

    View more
  • ECCO Helsinki

    ECCO Helsinki is a collection of timeless dress shoes and loafers that combines traditional shoe las...

    View more

Hanes

  • Hanes Originals

    A derivative collection that expands its material offering around SuperSoft and Comfywear, separate ...

    View more
  • Hanes Ultimate

    A collection representing parent brand Hanes’ innerwear category, with a broad range spanning men, w...

    View more
  • Hanes Moves

    A derived collection within the parent brand Hanes, focused on comfort during exercise. Centered on ...

    View more
  • Hanes Sport

    A sports-oriented line from the parent brand Hanes, centered on performance T-shirts and polo shirts...

    View more
  • Hanes Comfort, Period.

    A menstrual-care line under the parent brand Hanes, clearly emphasizing absorbency. Its offerings in...

    View more
  • Hanes Beefy-T

    A derivative line representing parent brand Hanes in the T-shirt category, offered in heavyweight co...

    View more
  • Hanes EcoSmart

    A derivative line that expands parent brand Hanes’ casualwear and sweatshirt offerings. It is used f...

    View more

Collaborations

ECCO

  • 2019-09-04

    MIHARA YASUHIRO

    In 2019, sneakers and boots featuring three-dimensional details at the heel were unveiled as a collaboration.

ECCO collaborations

Hanes

  • 2025-04-11

    GDC

    A collaboration between Hanes and GDC. They released GDC-customized T-shirts, with the white “SHIRO” and black “KURO” T-shirts in one pack. Released on 4/11, the pack also included embroidery, stickers, and other items.

  • 2017-08-18

    NICOPANDA

    The NICOPANDA × Hanes collaboration was presented at Nordstrom's Pop-In@Nordstrom. It offered exclusive T-shirt designs, launched on August 18, and ran through September 24.

Hanes collaborations

Brands similar to ECCO

View all

Brands similar to Hanes

View all