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emmi vs Hogan: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: emmi Swap brands

emmi

Japan Founded 2015

Sporty & sportswear · Minimal & basics · Polished & dressy

Hogan

Italy Founded 1986

Minimal & basics · Polished & dressy · Sporty & sportswear

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.
  • Both brands show traits of Minimal & basics.

Different traits

  • Luxury & heritage

    Hogan shows a stronger emphasis

  • Sporty & sportswear

    emmi shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • emmi (solid line, circles)
  • Hogan (dashed line, squares)
Traits of emmi and Hogan, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • emmi
  • Hogan
Minimal & basics
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Polished & dressy
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Luxury & heritage
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Avant-garde & designer
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Decoration & playfulness
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Streetwear
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Trends & youth culture
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Sporty & sportswear
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand
Outdoor & functional
emmi：Relative prominence within the brand
Hogan：Relative prominence within the brand

Basic information

Field
emmi
Hogan
Country Japan Italy
Founded 2015 1986
Category Clothing Footwear
Other categories Footwear Lifestyle products Bags Accessories Eyewear

— indicates information that is not available.

Brand profiles

Brand lines

emmi

  • emmi atelier

    emmi atelier is one of the original lines of emmi, developed by Mash Sports Lab, and is responsible ...

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  • emmi studio

    emmi studio was launched as emmi’s original line for studio sports, centered on functional wear suit...

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Hogan

  • Hogan Rebel

    HOGAN REBEL is a sneaker-focused collection announced in 2008 as a spin-off line of Hogan. From its ...

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  • Hogan Interactive

    Hogan Interactive is a signature classic sneaker family from Hogan, introduced in 1997. Characterize...

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  • Hogan H365

    Hogan H365 is a sneaker family designation that Hogan has continued to use in recent years, with off...

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  • Hogan 3R

    Hogan 3R is the name of a sustainability-oriented series centered on Recycle, Reuse, and Reduce. Int...

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  • Hogan Junior

    “Hogan Junior” is a line designation used by Hogan for its offerings for children, referring to a ra...

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  • Hogan Eyewear

    Hogan Eyewear is the designation for a sunglasses/eyewear line that Hogan began developing in 2009 u...

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Collaborations

emmi

  • 2026-01-01

    Onitsuka Tiger

    The emmi-exclusive MEXICO 66 CHUNK will be available for a limited time starting New Year's Day 2026. A platform-soled model in ivory with gold stripes.

emmi collaborations

Hogan

No information is available.

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