KHOKI
KHOKI is a Japanese fashion brand launched in Tokyo in 2019. The team creates its collections with brand director Koki at the center, and its offerings are primarily focused on the menswear category. With keywords such as ethnicity, craftsm...
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KHOKI vs Handred: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: KHOKI
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Decoration & playfulness · Trends & youth culture · Avant-garde & designer
Avant-garde & designer · Minimal & basics · Polished & dressy
Similarities and differences
Shared traits
- Both brands show traits of Avant-garde & designer.
Different traits
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Minimal & basics
Handred shows a stronger emphasis
-
Polished & dressy
Handred shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- KHOKI (solid line, circles)
- Handred (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | Brazil |
| Founded | 2019 | 2012 |
| Category | Clothing | Clothing |
| Other categories | Bags Wallets | Bags Accessories Footwear |
— indicates information that is not available.
Brand profiles
Handred
Handred is a Brazilian fashion brand founded in Rio de Janeiro in 2012 by designer André Namitala. It began as a menswear brand and has since expanded into collections spanning genders. Its official website describes it as an atelier in Rio...
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