MASU
MASU is a Japanese menswear ready-to-wear brand launched in 2016. Its name derives from “masu,” a polite Japanese verb ending, and it is guided by the concept “masu / product”: redefining elements shaped by fixed notions to create new mass...
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MASU vs Individual Sentiments: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: MASU
Swap brands
Trends & youth culture · Decoration & playfulness · Streetwear
Avant-garde & designer · Minimal & basics · Luxury & heritage
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Minimal & basics
Individual Sentiments shows a stronger emphasis
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Trends & youth culture
MASU shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- MASU (solid line, circles)
- Individual Sentiments (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | Japan |
| Founded | 2016 | 2008 |
| Category | Clothing | Clothing |
| Other categories | Accessories | Accessories Footwear |
— indicates information that is not available.
Brand profiles
Individual Sentiments
Individual Sentiments is a Japanese fashion brand launched by Yoko Ito in Tokyo for Spring/Summer 2008. Centered on menswear, womenswear, and unisex clothing, it also offers shoes and leather goods. Its official store presents the concept “...
Brand lines
Collaborations
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