Compare brand traits, similarities and differences.
Outdoor & functional · Avant-garde & designer · Decoration & playfulness
Decoration & playfulness · Trends & youth culture · Avant-garde & designer
KHOKI shows a stronger emphasis
KHOKI shows a stronger emphasis
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | United Kingdom | Japan |
| Founded | 2013 | 2019 |
| Category | Clothing | Clothing |
| Other categories | Bags Accessories Fragrance Lifestyle products | Bags Wallets |
— indicates information that is not available.
STORY mfg. is a fashion brand founded in the UK in 2013 by Saeed Al-Rubai, known as Bobbin, and Katie Al-Rubai. It incorporates craft processes such as natural dyeing and handweaving, and offers jackets, shirts, trousers and knitwear, as we...
KHOKI is a Japanese fashion brand launched in Tokyo in 2019. The team creates its collections with brand director Koki at the center, and its offerings are primarily focused on the menswear category. With keywords such as ethnicity, craftsm...
The brands share concept-driven design and attention to materials and craftsmanship.
The brands share concept-driven design and original design.
The brands share concept-driven design and attention to materials and craftsmanship.
The brands share concept-driven design and unisex collections.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and refined everyday staples.
The brands share refined everyday staples and attention to materials and craftsmanship.
The brands share attention to materials and craftsmanship and original design.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and original design.
The brands share concept-driven design and original design.
The brands share concept-driven design and menswear.
The brands share concept-driven design and autumn and winter styles.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and autumn and winter styles.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and original design.
The brands share concept-driven design and menswear.
The brands share concept-driven design and playful expression.
The brands share concept-driven design and autumn and winter styles.