KAPITAL is a Japanese denim and apparel brand established in March 1985, based in Kojima, Kurashiki City, Okayama Prefecture. Toshikiyo Hirata launched the bran...
Decoration & playfulness
Avant-garde & designer
Trends & youth culture
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Missoni shows a stronger emphasis on Luxury & heritage.
ETRO is an Italian luxury brand founded in Milan in 1968 by Gerolamo “Gimmo” Etro. It began as a textile company and now offers women’s and men’s clothing, as w...
Decoration & playfulness
Luxury & heritage
Avant-garde & designer
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Missoni shows a stronger emphasis on Sporty & sportswear.
KEITA MARUYAMA is a Japanese fashion brand founded by designer Keita Maruyama, who debuted at Tokyo Collection in 1994 under the name “KEITA MARUYAMA TOKYO PARI...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share decorative expression and designer-led expression.
Differences from Missoni
Missoni shows a stronger emphasis on Luxury & heritage.
Iceberg is a fashion brand founded in Italy in 1974 by Giuliana Marchini Gerani and Silvano Gerani. Centered on sportswear, it offers menswear and womenswear as...
Sporty & sportswear
Decoration & playfulness
Streetwear
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Iceberg shows a stronger emphasis on Sporty & sportswear.
FENDI is a luxury fashion house founded in Rome, Italy, in 1925 by Adele Casagrande and Edoardo Fendi. With leather goods, particularly bags, and fur at its roo...
Luxury & heritage
Decoration & playfulness
Trends & youth culture
Shared traits
The brands share distinctive designs and designer-led expression.
Differences from Missoni
Fendi shows a stronger emphasis on Trends & youth culture.
Matthew Williamson is a brand founded in London, United Kingdom, in 1997 by designer Matthew Williamson and his business partner Joseph Veroza. Initially, it op...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Missoni shows a stronger emphasis on Luxury & heritage.
Missoni shows a stronger emphasis on Sporty & sportswear.
Marni is a luxury fashion brand founded in 1994 by Consuelo Castiglioni in Milan, Italy. Its offerings center on ready-to-wear for women and men (including kids...
Decoration & playfulness
Luxury & heritage
Avant-garde & designer
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Marni shows a stronger emphasis on Avant-garde & designer.
GUCCI is a luxury maison founded by Guccio Gucci in Florence, Italy, in 1921. Its offerings span leather goods, RTW (ready-to-wear), shoes, accessories, jewelry...
Luxury & heritage
Decoration & playfulness
Trends & youth culture
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
GUCCI shows a stronger emphasis on Trends & youth culture.
Antonio Marras is an Italian fashion brand founded in 1987 by designer Antonio Marras, who is from Alghero, Sardinia. Since presenting its first prêt-à-porter c...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Missoni shows a stronger emphasis on Sporty & sportswear.
Antonio Marras shows a stronger emphasis on Avant-garde & designer.
Jean Paul Gaultier is a fashion house founded in Paris, France, in 1976 by designer Jean Paul Gaultier. Its main offerings include haute couture, ready-to-wear,...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
Jean Paul Gaultier shows a stronger emphasis on Avant-garde & designer.
Jean Paul Gaultier shows a stronger emphasis on Streetwear.
John Richmond is a fashion brand launched in London in 1987 by British designer John Richmond. With music culture rooted in rock and punk as its backdrop, it fo...
Decoration & playfulness
Streetwear
Avant-garde & designer
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
John Richmond shows a stronger emphasis on Streetwear.
John Richmond shows a stronger emphasis on Trends & youth culture.
DRIES VAN NOTEN is the eponymous brand founded in 1986 by Dries Van Noten, who was born in Belgium into a family of tailors spanning three generations. A gradua...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and decorative expression.
Differences from Missoni
DRIES VAN NOTEN shows a stronger emphasis on Avant-garde & designer.
Missoni shows a stronger emphasis on Sporty & sportswear.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.