SKIMS
SKIMS is a U.S.-based apparel and intimates brand co-founded in 2019 by Kim Kardashian and Jens Grede. Its offerings focus on underwear, loungewear, and shapewear. Officially positioning itself with the statement, “SKIMS is a solutions-orie...
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SKIMS vs Howlin': similarities and differences
Compare brand traits, similarities and differences.
Reference brand: SKIMS
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Trends & youth culture · Minimal & basics · Sporty & sportswear
Decoration & playfulness · Polished & dressy · Minimal & basics
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Decoration & playfulness
Howlin' shows a stronger emphasis
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Sporty & sportswear
SKIMS shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- SKIMS (solid line, circles)
- Howlin' (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | United States | Belgium |
| Founded | 2019 | 2009 |
| Category | Clothing | Clothing |
| Other categories | Accessories Footwear | Bags Accessories |
— indicates information that is not available.
Brand profiles
Howlin'
Howlin' is a knitwear brand from Antwerp, Belgium. Knit production as a family business has continued since 1981, while Howlin' as a brand was launched in 2009 by brothers Jan Olyslager and Patrick Olyslager. Working with artisans in Scotla...
Brand lines
Collaborations
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