CRAFT
CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
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CRAFT vs CASIO: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: CRAFT
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Sporty & sportswear · Outdoor & functional · Minimal & basics
Outdoor & functional · Sporty & sportswear · Streetwear
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Streetwear
CASIO shows a stronger emphasis
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Decoration & playfulness
CASIO shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- CRAFT (solid line, circles)
- CASIO (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Sweden | Japan |
| Founded | 1977 | 1957 |
| Category | Clothing | Watches |
| Other categories | Footwear | Lifestyle products |
— indicates information that is not available.
Brand profiles
CASIO
CASIO is an electronics brand from Japan. In 1946, Tadao Kashio founded Kashio Seisakusho in Mitaka, Tokyo. In 1957, the company was established as Casio Computer Co., Ltd. Its main businesses include wristwatches, calculators, electronic d...
Brand lines
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