CRAFT
CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
Compare brand traits, similarities and differences.
Sporty & sportswear · Outdoor & functional · Minimal & basics
Outdoor & functional · Sporty & sportswear · Polished & dressy
HELLY HANSEN shows a stronger emphasis
CRAFT shows a stronger emphasis
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | Sweden | Norway |
| Founded | 1977 | 1877 |
| Category | Clothing | Clothing |
| Other categories | Footwear | Bags Accessories Footwear Textiles and material technology |
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CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
HELLY HANSEN is an outdoor- and marine-inspired apparel brand founded in 1877 by Norwegian captain Helly Juell Hansen in the port town of Moss. It began by manufacturing waterproof clothing and now offers professional-grade outerwear, base...
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and sports influences.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and functional design.
The brands share refined everyday staples and functional design.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and functional design.
The brands share refined everyday staples and functional design.
The brands share concept-driven design and refined everyday staples.
The brands share distinctive designs and outdoor influences.
The brands share concept-driven design and outdoor influences.
The brands share distinctive designs and outdoor influences.
The brands share distinctive designs and functional design.
The brands share distinctive designs and outdoor influences.
The brands share distinctive designs and functional design.
The brands share concept-driven design and distinctive designs.
The brands share distinctive designs and functional design.
The brands share concept-driven design and outdoor influences.
The brands share concept-driven design and outdoor influences.
The brands share concept-driven design and distinctive designs.
The brands share distinctive designs and outdoor influences.