FRGMT
FRGMT is a design label and project launched by Hiroshi Fujiwara in Tokyo in 2003. Using its lightning bolt logo as an emblem, it works primarily in fashion-related product design and creative direction, while also spanning music, art, and...
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FRGMT vs Les Benjamins: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: FRGMT
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Streetwear · Minimal & basics · Trends & youth culture
Streetwear · Trends & youth culture · Decoration & playfulness
Similarities and differences
Shared traits
- Both brands show traits of Streetwear.
Different traits
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Minimal & basics
FRGMT shows a stronger emphasis
-
Decoration & playfulness
Les Benjamins shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- FRGMT (solid line, circles)
- Les Benjamins (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | Turkey |
| Founded | 2003 | 2011 |
| Category | Clothing | Clothing |
| Other categories | Lifestyle products Art projects | Bags Accessories |
— indicates information that is not available.
Brand profiles
Les Benjamins
Les Benjamins is a platform-based lifestyle retail brand centered on apparel for men and women, founded by Bünyamin Aydın in Istanbul in 2011. Guided by the motto “real clothes created for real people,” it develops collections around the co...
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