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On vs Gran Sasso: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: On Swap brands

On

Switzerland Founded 2010

Sporty & sportswear · Outdoor & functional · Trends & youth culture

Gran Sasso

Italy Founded 1952

Minimal & basics · Polished & dressy · Luxury & heritage

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.
  • Both brands show traits of Minimal & basics.

Different traits

  • Sporty & sportswear

    On shows a stronger emphasis

  • Outdoor & functional

    On shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • On (solid line, circles)
  • Gran Sasso (dashed line, squares)
Traits of On and Gran Sasso, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • On
  • Gran Sasso
Minimal & basics
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Polished & dressy
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Luxury & heritage
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Avant-garde & designer
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Decoration & playfulness
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Streetwear
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Trends & youth culture
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Sporty & sportswear
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand
Outdoor & functional
On：Relative prominence within the brand
Gran Sasso：Relative prominence within the brand

Basic information

Field
On
Gran Sasso
Country Switzerland Italy
Founded 2010 1952
Category Footwear Clothing
Other categories Clothing Accessories Bags Accessories Footwear

— indicates information that is not available.

Brand profiles

Brand lines

On

No information is available.

Gran Sasso

  • Fileria

    Fileria (La Fileria) is distributed as a sub-brand derived from Maglificio Gran Sasso, founded in 19...

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Collaborations

On

  • 2025-10-16

    LOEWE

    FW25 collaboration. The two brands released Cloudsolo, the first shoe they co-designed. They also offered performance wear for urban living.

On collaborations

Gran Sasso

No information is available.

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