CRAFT
CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
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CRAFT vs J.Lindeberg: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: CRAFT
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Sporty & sportswear · Outdoor & functional · Minimal & basics
Sporty & sportswear · Outdoor & functional
Similarities and differences
Shared traits
- Both brands show traits of Sporty & sportswear.
Different traits
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Decoration & playfulness
J.Lindeberg shows a stronger emphasis
-
Avant-garde & designer
J.Lindeberg shows a stronger emphasis
Trait comparison
- CRAFT (solid line, circles)
- J.Lindeberg (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Sweden | Sweden |
| Founded | 1977 | 1996 |
| Category | Clothing | Clothing |
| Other categories | Footwear | Bags Accessories Footwear |
— indicates information that is not available.
Brand profiles
J.Lindeberg
J.Lindeberg is a fashion brand founded in Stockholm, Sweden, in 1996 by Johan Lindeberg. Starting with golfwear, it develops men’s and women’s apparel, golfwear, skiwear, and activewear with an approach that connects sport and fashion. Its...
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