CRAFT
CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
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CRAFT vs OBSIDIAN: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: CRAFT
Swap brands
Sporty & sportswear · Outdoor & functional · Minimal & basics
Sporty & sportswear · Minimal & basics · Polished & dressy
Similarities and differences
Shared traits
- Both brands show traits of Sporty & sportswear.
Different traits
-
Outdoor & functional
CRAFT shows a stronger emphasis
-
Avant-garde & designer
OBSIDIAN shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- CRAFT (solid line, circles)
- OBSIDIAN (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Sweden | Japan |
| Founded | 1977 | 2020 |
| Category | Clothing | Clothing |
| Other categories | Footwear | Accessories |
— indicates information that is not available.
Brand profiles
OBSIDIAN
OBSIDIAN is a Japanese golf apparel brand launched by Hiroaki Tanigishi for the Fall/Winter 2020 season. Centered on black, it develops collections around the themes “DAY＆NIGHT,” “MODE＆CLASSIC,” and “TOWN＆FIELD,” and offers gear such as...
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