emmi
emmi is a Japanese womenswear brand launched by MASH Sports Lab for the Spring/Summer 2015 season. Its brand concept is “Clear Mode,” and its collections center on basic, refined daily wear and wellness, training, and yoga wear incorporatin...
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emmi vs Matthew Williamson: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: emmi
Swap brands
Sporty & sportswear · Minimal & basics · Polished & dressy
Decoration & playfulness · Avant-garde & designer · Luxury & heritage
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Decoration & playfulness
Matthew Williamson shows a stronger emphasis
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Minimal & basics
emmi shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- emmi (solid line, circles)
- Matthew Williamson (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | United Kingdom |
| Founded | 2015 | 1997 |
| Category | Clothing | Clothing |
| Other categories | Footwear Lifestyle products | Lifestyle products Textiles and material technology |
— indicates information that is not available.
Brand profiles
Matthew Williamson
Matthew Williamson is a brand founded in London, United Kingdom, in 1997 by designer Matthew Williamson and his business partner Joseph Veroza. Initially, it operated primarily as a womenswear fashion brand and became known for its bold use...
Brand lines
Collaborations
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