HYKE
HYKE is a Japanese fashion brand launched under a new name by Hideaki Yoshihara and Yukiko Oode with the Fall/Winter 2013 collection, after its predecessor brand “green” went on hiatus. Centered on women’s ready-to-wear, it also offers shoe...
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HYKE vs Mackage: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: HYKE
Swap brands
Outdoor & functional · Minimal & basics · Polished & dressy
Outdoor & functional · Trends & youth culture · Luxury & heritage
Similarities and differences
Shared traits
- Both brands show traits of Outdoor & functional.
Different traits
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Minimal & basics
HYKE shows a stronger emphasis
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Decoration & playfulness
Mackage shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- HYKE (solid line, circles)
- Mackage (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | Canada |
| Founded | 2013 | 1999 |
| Category | Clothing | Clothing |
| Other categories | Bags Accessories Footwear Eyewear Fragrance | Accessories Footwear |
— indicates information that is not available.
Brand profiles
Mackage
Mackage is a luxury outerwear brand from Canada. Founded by Eran Elfassy in 1999, it is headquartered in Montreal. It specializes in all-season protection from the cold using high-quality leather, down, and wool. Its slogan is “Aesthetics T...
Brand lines
Collaborations
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