Fashion brand directory szu
Page language: English

SOREL vs CRAFT: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: SOREL Swap brands

SOREL

Canada Founded 1962

Outdoor & functional · Sporty & sportswear

CRAFT

Sweden Founded 1977

Sporty & sportswear · Outdoor & functional · Minimal & basics

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Sporty & sportswear

    CRAFT shows a stronger emphasis

  • Minimal & basics

    CRAFT shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • SOREL (solid line, circles)
  • CRAFT (dashed line, squares)
Traits of SOREL and CRAFT, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • SOREL
  • CRAFT
Minimal & basics
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Polished & dressy
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Luxury & heritage
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Avant-garde & designer
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Decoration & playfulness
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Streetwear
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Trends & youth culture
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Sporty & sportswear
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Outdoor & functional
SOREL：Relative prominence within the brand
CRAFT：Relative prominence within the brand

Basic information

Field
SOREL
CRAFT
Country Canada Sweden
Founded 1962 1977
Category Footwear Clothing
Other categories Clothing Accessories Footwear

— indicates information that is not available.

Brand profiles

Brand lines

SOREL

  • SOREL GO™

    SOREL GO™ is a product family name used on SOREL’s official website for everyday slip-on/slipper sty...

    View more
  • SOREL METRO™

    SOREL METRO™ is the family name for urban footwear offered by SOREL, officially presented as a range...

    View more

CRAFT

No information is available.

Collaborations

SOREL

  • 2025-11-03

    Barbour

    The first collaboration was released on November 3, 2025. It features three styles of GORE-TEX-equipped shoes/boots, as well as the Transport Down Wax Puffer.

SOREL collaborations

CRAFT

No information is available.

Brands similar to CRAFT

View all