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MCM vs visvim: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: MCM Swap brands

MCM

Germany Founded 1976

Streetwear · Luxury & heritage · Decoration & playfulness

visvim

Japan Founded 2000

Outdoor & functional · Avant-garde & designer · Luxury & heritage

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Decoration & playfulness

    MCM shows a stronger emphasis

  • Avant-garde & designer

    visvim shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • MCM (solid line, circles)
  • visvim (dashed line, squares)
Traits of MCM and visvim, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • MCM
  • visvim
Minimal & basics
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Polished & dressy
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Luxury & heritage
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Avant-garde & designer
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Decoration & playfulness
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Streetwear
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Trends & youth culture
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Sporty & sportswear
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand
Outdoor & functional
MCM：Relative prominence within the brand
visvim：Relative prominence within the brand

Basic information

Field
MCM
visvim
Country Germany Japan
Founded 1976 2000
Category Clothing Clothing
Other categories Bags Wallets Bags Accessories Footwear Eyewear Fragrance Lifestyle products Textiles and material technology

— indicates information that is not available.

Brand profiles

Brand lines

MCM

No information is available.

visvim

Collaborations

MCM

No information is available.

visvim

  • 2012-11-15

    SOPHNET.

    SOPHNET. × visvim’s “Kiefer Hi VD.” The specifications are described in detail, including Italian calf leather, a hand-dyed sheepskin lining, a Vibram outsole, and a RiRi zip.

  • 2010-11-18

    Dita

    The DITA×visvim sunglasses are presented as a “second” collaboration. Details include a Zyle acetate frame, a black/red color scheme, and an elk leather case.

  • 2010-02-10

    Moncler

    In connection with the launch of Moncler V, visvim and Moncler created the “Serra Boot.” The description mentions an alpine-themed color scheme, with green as the base and beige/red accents.

  • 2009-12-13

    mastermind JAPAN

    A collection of ballistic-style bags by visvim and mastermind JAPAN. Backpacks and waist packs were made in black tones, with Horween Elk Leather, among other materials, mentioned.

  • 2009-01-02

    Supreme

    A visvim × Supreme capsule featuring items such as the Tradesman Jacket, Serra Ascent Boot, cashmere beanie, and Camp Cap. The release is listed as scheduled for 12/29 in NY/LA and 1/2 in Japan.

  • 2008-03-17

    COMME des GARÇONS

    A visvim × COMME des GARÇONS capsule was offered at Dover Street Market Isetan. FBTs and button-up shirts featuring an all-over “Marketing Machine” print, along with pocket hoodies, were available for a limited time through 3/31.

visvim collaborations

Brands similar to MCM

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