FILA is a sports brand founded by the Fila brothers in Biella, Italy, in 1911. Its core offerings are apparel and footwear originating in sports such as tennis...
Sporty & sportswear
Streetwear
Trends & youth culture
Shared traits
The brands share refined everyday staples and connections to youth culture.
Differences from FREAK'S STORE
FILA shows a stronger emphasis on Sporty & sportswear.
Kangol is a headwear-focused brand based in Cleator, Cumbria, England. The brand name originated in 1938. In 1918, after World War I, Jack Spreiregen began hand...
Streetwear
Trends & youth culture
Sporty & sportswear
Shared traits
The brands share refined everyday staples and connections to youth culture.
Differences from FREAK'S STORE
Kangol shows a stronger emphasis on Streetwear.
FREAK'S STORE shows a stronger emphasis on Outdoor & functional.
Under Armour was founded by Kevin Plank in Washington, D.C., USA, in 1996 and is currently headquartered in Baltimore, Maryland. It is a sports performance bran...
Sporty & sportswear
Outdoor & functional
Polished & dressy
Shared traits
The brands share concept-driven design and menswear.
Differences from FREAK'S STORE
Under Armour shows a stronger emphasis on Sporty & sportswear.
Kappa is a sportswear brand founded in Turin, Italy, in 1967. Today, under BasicNet S.p.A., it offers apparel, footwear, and accessories across both sport and l...
Sporty & sportswear
Streetwear
Outdoor & functional
Shared traits
The brands share refined everyday staples and menswear.
Differences from FREAK'S STORE
Kappa shows a stronger emphasis on Sporty & sportswear.
O’Neill is a surf brand founded by Jack O’Neill in San Francisco, California, USA, in 1952. It began with the development of wetsuits for surfing and the operat...
Sporty & sportswear
Outdoor & functional
Shared traits
The brands share menswear and womenswear.
Differences from FREAK'S STORE
O'Neill shows a stronger emphasis on Sporty & sportswear.
O'Neill shows a stronger emphasis on Outdoor & functional.
HOMECORE is France’s first hip-hop brand, launched in Paris in 1992 by Alexandre Guarneri together with Steph Cop. Rooted in hip-hop culture, it spans apparel,...
Streetwear
Minimal & basics
Polished & dressy
Shared traits
The brands share concept-driven design and connections to youth culture.
Differences from FREAK'S STORE
HOME CORE shows a stronger emphasis on Streetwear.
HOME CORE shows a stronger emphasis on Avant-garde & designer.
KARL LAGERFELD is a fashion brand founded in Paris in 1984 by designer Karl Lagerfeld. Its extensive range centers on women’s, men’s, and kids’ ready-to-wear, a...
Luxury & heritage
Avant-garde & designer
Decoration & playfulness
Shared traits
The brands share concept-driven design and refined everyday staples.
Differences from FREAK'S STORE
Karl Lagerfeld shows a stronger emphasis on Avant-garde & designer.
FREAK'S STORE shows a stronger emphasis on Outdoor & functional.
THE NORTH FACE is an outdoor brand founded in San Francisco, USA, in 1966. Centered on high-performance outdoor apparel, it offers a wide range of products, inc...
Outdoor & functional
Sporty & sportswear
Trends & youth culture
Shared traits
The brands share concept-driven design and refined everyday staples.
Differences from FREAK'S STORE
The North Face shows a stronger emphasis on Sporty & sportswear.
The North Face shows a stronger emphasis on Outdoor & functional.
Founded by Rudolf Dassler in Herzogenaurach, Germany, in 1948, PUMA is a sports brand. It offers performance and sportstyle products globally, with footwear, ap...
Sporty & sportswear
Trends & youth culture
Streetwear
Shared traits
The brands share connections to youth culture and womenswear.
Differences from FREAK'S STORE
PUMA shows a stronger emphasis on Sporty & sportswear.
Gramicci is an outdoor brand founded in 1982 by climber Mike Graham in Ventura, California. Rooted in Yosemite’s climbing culture, it has centered its collectio...
Outdoor & functional
Sporty & sportswear
Streetwear
Shared traits
The brands share menswear.
Differences from FREAK'S STORE
Gramicci shows a stronger emphasis on Sporty & sportswear.
Gramicci shows a stronger emphasis on Outdoor & functional.
ZARA is a fashion brand under Inditex, founded in 1975 in A Coruña, Spain. It offers products primarily for women, men, and children, with a consistent focus on...
Trends & youth culture
Polished & dressy
Minimal & basics
Shared traits
The brands share refined everyday staples and connections to youth culture.
Differences from FREAK'S STORE
FREAK'S STORE shows a stronger emphasis on Outdoor & functional.
ZARA shows a stronger emphasis on Trends & youth culture.
MARC JACOBS is a fashion brand founded in New York, United States, in 1984 by designer Marc Jacobs. Centered on women's and men's ready-to-wear, it offers a wid...
Trends & youth culture
Decoration & playfulness
Luxury & heritage
Shared traits
The brands share refined everyday staples and connections to youth culture.
Differences from FREAK'S STORE
Marc Jacobs shows a stronger emphasis on Avant-garde & designer.
Marc Jacobs shows a stronger emphasis on Luxury & heritage.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.