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CLOT vs thisisneverthat: similarities and differences

Compare brand traits, similarities and differences.

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CLOT

Hong Kong SAR China Founded 2003

Trends & youth culture · Streetwear · Decoration & playfulness

thisisneverthat

South Korea Founded 2010

Streetwear · Trends & youth culture · Decoration & playfulness

Similarities and differences

Shared traits

  • Both brands show traits of Streetwear.
  • Both brands show traits of Trends & youth culture.

Different traits

  • Sporty & sportswear

    CLOT shows a stronger emphasis

Trait comparison

  • CLOT (solid line, circles)
  • thisisneverthat (dashed line, squares)
Traits of CLOT and thisisneverthat, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • CLOT
  • thisisneverthat
Minimal & basics
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Polished & dressy
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Luxury & heritage
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Avant-garde & designer
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Decoration & playfulness
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Streetwear
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Trends & youth culture
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Sporty & sportswear
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand
Outdoor & functional
CLOT：Relative prominence within the brand
thisisneverthat：Relative prominence within the brand

Basic information

Field
CLOT
thisisneverthat
Country Hong Kong SAR China South Korea
Founded 2003 2010
Category Clothing Clothing
Other categories Bags Accessories Footwear Lifestyle products Bags Accessories Footwear Lifestyle products Art projects

— indicates information that is not available.

Brand profiles

Brand lines

CLOT

  • CLOTTEE

    A diffusion line developed by CLOT to extend the brand’s “East-meets-West” context to the next gener...

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thisisneverthat

No information is available.

Collaborations

CLOT

  • 2025-12-20

    COACH

    CLOT and COACH collaborated on an “East Meets West” theme. Apparel, bags, accessories, and home goods were offered primarily through JUICE.

  • 2025-11-28

    NEIGHBORHOOD

    A joint project with Hong Kong-based CLOT, documented in 2025. Graphics and logos from both brands appear on distressed denim jackets and pants, as well as a bandana-patterned reversible jacket.

  • 2023-03-30

    Timberland

    A collaboration with CLOT for Future73, Timberland’s 50th-anniversary initiative. It featured an apparel capsule reflecting the East Meets West philosophy and a Timberloop-designed Premium 6-Inch Boot.

  • 2021-10-21

    #FR2

    In October 2021, announced a capsule featuring the anti-discrimination message “Racism kills” with CLOT. It included T-shirts, hoodies, caps, and more.

  • 2021-05-29

    Dr. Martens

    The 1461 “cultural remix” model was released, making iconic use of red and blending Chinese design.

  • 2018-07-21

    SUICOKE

    In July 2018, the OLAS-CLTab model featuring CLOT's Alienegra Desert Camo was released. It is characterized by a Vibram sole and a camouflage pattern.

CLOT collaborations

thisisneverthat

  • 2025-11

    New Era

    thisisneverthat × New Era (November 2025). Presented as an ongoing collaboration for Fall/Winter 25, with a seasonal cap lineup.

  • 2023-09-22

    Champion

    thisisneverthat × Champion (third installment). Champion Japan’s official news explicitly states a 9/22 release, with a lineup that includes Reverse Weave hoodies, crewnecks, and pants, as well as a velour set-up, LS T-shirts, beanies, and more.

  • 2023-01-14

    SUICOKE

    Beige-toned suede PEPPER/BOWER boots were released in January 2023, followed by TNT-DECO-Cab, based on MOTO-Cab, in June 2025.

  • 2021-11-04

    Converse

    A collaboration with thisisneverthat (November 2021). Chuck 70, One Star, and apparel were reimagined with faded treatments and vintage-finish textures to create a worn-in look.

  • Alpha Industries

    The collaboration with Thisisneverthat is listed in Alpha Industries’ official collaborations menu. The project brings together Korean streetwear and Alpha’s military heritage, but the product name and date cannot be confirmed in RAW.

  • Timberland

    A collaboration with thisisneverthat listed in Timberland’s official archive. Although the collaboration between the brands is confirmed, RAW has not retrieved the release year, specific model name, or product lineup.

thisisneverthat collaborations

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