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CRAFT vs Y-3: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: CRAFT Swap brands

CRAFT

Sweden Founded 1977

Sporty & sportswear · Outdoor & functional · Minimal & basics

Y-3

Founded 2002

Sporty & sportswear · Streetwear · Avant-garde & designer

Similarities and differences

Shared traits

  • Both brands show traits of Sporty & sportswear.

Different traits

  • Avant-garde & designer

    Y-3 shows a stronger emphasis

  • Streetwear

    Y-3 shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • CRAFT (solid line, circles)
  • Y-3 (dashed line, squares)
Traits of CRAFT and Y-3, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • CRAFT
  • Y-3
Minimal & basics
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Polished & dressy
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Luxury & heritage
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Avant-garde & designer
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Decoration & playfulness
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Streetwear
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Trends & youth culture
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Sporty & sportswear
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand
Outdoor & functional
CRAFT：Relative prominence within the brand
Y-3：Relative prominence within the brand

Basic information

Field
CRAFT
Y-3
Country Sweden —
Founded 1977 2002
Category Clothing Clothing
Other categories Footwear Bags Footwear Wallets

— indicates information that is not available.

Brand profiles

Collaborations

CRAFT

No information is available.

Y-3

  • 2025-10-15

    NEIGHBORHOOD

    A joint project documented in 2025. It combines Y-3’s sports tailoring elements with NEIGHBORHOOD’s motorcycling and workwear sensibilities, offering sneakers and jackets featuring a co-branded logo.

  • 2022-11-11

    Palace Skateboards

    Their first collaboration with Y-3. Announced on November 7, 2022, and released on November 11 (November 12 in Japan). The large capsule collection also included a reversible souvenir jacket, a rose puffer, and a track top and bottoms.

Y-3 collaborations

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