Hope
HOPE is a fashion brand founded in 2001 in Stockholm, Sweden, by Ann Ringstrand and Stefan Söderberg. It currently advocates “style before gender” and offers a contemporary wardrobe focused on tailoring, denim, materials, and details. It al...
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Hope vs MCM: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: Hope
Swap brands
Minimal & basics · Polished & dressy · Avant-garde & designer
Streetwear · Luxury & heritage · Decoration & playfulness
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Minimal & basics
Hope shows a stronger emphasis
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Polished & dressy
Hope shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- Hope (solid line, circles)
- MCM (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Sweden | Germany |
| Founded | 2001 | 1976 |
| Category | Clothing | Clothing |
| Other categories | Bags Accessories | Bags Wallets |
— indicates information that is not available.
Brand profiles
MCM
MCM (Modern Creation München) is a luxury brand founded in Munich, Germany, in 1976. Since Michael Cromer created its first travel pieces, the brand has focused on handbags, backpacks, leather accessories, and travel goods. It currently als...
Brand lines
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