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SUBU vs Champion: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: SUBU Swap brands

SUBU

Japan Founded 2016

Outdoor & functional · Minimal & basics · Polished & dressy

Champion

United States Founded 1919

Sporty & sportswear · Streetwear · Trends & youth culture

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.

Different traits

  • Sporty & sportswear

    Champion shows a stronger emphasis

  • Streetwear

    Champion shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • SUBU (solid line, circles)
  • Champion (dashed line, squares)
Traits of SUBU and Champion, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • SUBU
  • Champion
Minimal & basics
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Polished & dressy
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Luxury & heritage
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Avant-garde & designer
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Decoration & playfulness
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Streetwear
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Trends & youth culture
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Sporty & sportswear
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand
Outdoor & functional
SUBU：Relative prominence within the brand
Champion：Relative prominence within the brand

Basic information

Field
SUBU
Champion
Country Japan United States
Founded 2016 1919
Category Footwear Clothing
Other categories — Bags Accessories Footwear

— indicates information that is not available.

Brand profiles

Brand lines

SUBU

  • SUBU NANNEN

    Within SUBU’s lineup, this outdoor-oriented derivative line is designed for use near fires, such as ...

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  • SUBU VAMP

    A derivative line positioned as an “evolved” version of SUBU, building on its signature comfort with...

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  • SUBU amp

    A premium label launched by SUBU in 2018, this derivative line is centered on “premium basics,” elev...

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  • SUBU RE:COLLECTION

    Re: is a spin-off line developed by SUBU as a sustainable collection that “moves forward toward the ...

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Champion

  • C9 by Champion

    “C9 by Champion” was designed as a derivative activewear line of Champion and sold exclusively at Ta...

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  • Champion LIFE

    “Champion LIFE” is a lifestyle-oriented collection line presented as “Champion Life” in exhibition a...

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  • Champion Reverse Weave

    Centered on Reverse Weave® (a construction method that helps reduce shrinkage), Champion Reverse Wea...

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  • Champion Rochester

    “Champion Rochester” is a derivative line that foregrounds Champion’s heritage through the Rochester...

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  • Champion Teamwear

    Champion Teamwear is a business line offering custom uniforms, teamwear, and decoration (marking) se...

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Collaborations

SUBU

  • 2025-11-28

    TOGA

    TOGA and SUBU’s first collaboration, featuring winter sandals that incorporate TOGA’s coin metal and Western motifs/graphics into SUBU slip-ons with brushed lining and a four-layer insole.

  • A.P.C.

    A.P.C. × SUBU (November 2024): two styles of winter sandals. Available in A.P.C.-like colors and materials, including black and khaki, they are also ideal as year-end gifts.

SUBU collaborations

Champion

  • 2026-08-06

    FREAK'S STORE

    A project featured in the official feature lineup as “Champion’s iconic special-order pieces.” It is a special-order series based on Champion apparel, including sweatshirts, but the listing does not confirm the details of individual products or their release dates.

  • 2026-01-03

    WACKO MARIA

    WACKO MARIA × Champion (SS26 “New Year”). Released on 1/3, the collection includes Reverse Weave hoodies and crewnecks, with gothic- and collegiate-style logo treatments offered in multiple colors.

  • 2025-12-10

    kolor

    In December 2025, the brand released three styles based on REVERSE WEAVE® (a crewneck, a hoodie, and pants) in its first collaboration with Champion. Bold prints are a defining feature.

  • 2025-10-29

    UNDERCOVER

    UNDERCOVER × Champion (second installment). Following the official announcement on 10/23, it was released on 10/29. Reverse Weave was updated to 11.5 oz, with further updates including an expanded color range and beaded patches.

  • 2025-10-03

    N.Hoolywood

    Released on 10/3 as the eighth installment of N.HOOLYWOOD’s “NEW WEAVE.” This collaboration with Champion features crewnecks, long-sleeve T-shirts, high-neck zip-ups, hoodies, zip-up hoodies, pants, and more.

  • 2025-01-25

    WTAPS

    The 5th drop from WTAPS × Champion. It is listed as launching on 1/25 and includes hoodies, crewnecks, T-shirts, long-sleeve T-shirts, sweatpants, and other items, mainly in gray and black.

Champion collaborations

Brands similar to SUBU

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Brands similar to Champion

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