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ERDEM vs GUESS: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ERDEM Swap brands

ERDEM

United Kingdom Founded 2005

Luxury & heritage · Decoration & playfulness · Avant-garde & designer

GUESS

United States Founded 1981

Trends & youth culture · Decoration & playfulness · Streetwear

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Avant-garde & designer

    ERDEM shows a stronger emphasis

  • Luxury & heritage

    ERDEM shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • ERDEM (solid line, circles)
  • GUESS (dashed line, squares)
Traits of ERDEM and GUESS, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ERDEM
  • GUESS
Minimal & basics
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Polished & dressy
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Luxury & heritage
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Avant-garde & designer
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Decoration & playfulness
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Streetwear
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Trends & youth culture
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Sporty & sportswear
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand
Outdoor & functional
ERDEM：Relative prominence within the brand
GUESS：Relative prominence within the brand

Basic information

Field
ERDEM
GUESS
Country United Kingdom United States
Founded 2005 1981
Category Clothing Clothing
Other categories Bags Accessories Bags Accessories Footwear Eyewear Watches Fragrance

— indicates information that is not available.

Brand profiles

Brand lines

ERDEM

No information is available.

GUESS

  • GUESS USA

    A derivative line that re-edits the American imagery and archive from GUESS’s founding period. For t...

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  • GUESS JEANS

    A line that reorganized GUESS’s denim assets as a separate brand, it was explicitly identified in th...

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  • GUESS by MARCIANO

    A derivative line within GUESS serving the adult contemporary segment, it was offered in 2007 as a w...

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  • G by GUESS

    G by GUESS is a youth-oriented extension line launched in 2008 and was described as a “youthful bran...

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  • GUESS Kids

    Developed as the core line bringing together GUESS’s children’s segment, it covers the Girl/Boy cate...

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  • Baby GUESS

    A trademark for infants within GUESS’s children’s range. As of 2025, the official website lists Baby...

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Collaborations

ERDEM

  • 2025-01-29

    Barbour

    Announced on January 29, 2025. The collection focuses on outerwear, including Beauflower and Dhalia, and also features Re-Loved, a regenerated line of 25 Beaufort pieces.

  • 2017-11-02

    H&M

    An ERDEM-signature womenswear collection and its first menswear collection, featuring delicate prints and textiles alongside craft techniques.

ERDEM collaborations

GUESS

  • 2018-04

    FREAK'S STORE

    A T-shirt project for FREAK’S STORE using GUESS logos and brand imagery. It features a “Super-Big” silhouette with a roomy body width and sleeve length; the article only provides information at the month level.

GUESS collaborations

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