HYKE
HYKE is a Japanese fashion brand launched under a new name by Hideaki Yoshihara and Yukiko Oode with the Fall/Winter 2013 collection, after its predecessor brand “green” went on hiatus. Centered on women’s ready-to-wear, it also offers shoe...
Compare brand traits, similarities and differences.
Outdoor & functional · Minimal & basics · Polished & dressy
Avant-garde & designer · Luxury & heritage · Minimal & basics
HYKE shows a stronger emphasis
Y’s shows a stronger emphasis
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | Japan | Japan |
| Founded | 2013 | 1972 |
| Category | Clothing | Clothing |
| Other categories | Bags Accessories Footwear Eyewear Fragrance | Bags Accessories Footwear Eyewear |
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HYKE is a Japanese fashion brand launched under a new name by Hideaki Yoshihara and Yukiko Oode with the Fall/Winter 2013 collection, after its predecessor brand “green” went on hiatus. Centered on women’s ready-to-wear, it also offers shoe...
Y’s is a Japanese fashion brand launched by Yohji Yamamoto in 1972. Based on the idea of “women wearing men’s clothes,” it offers high-quality ready-to-wear designed as everyday clothing with functionality and refinement. Grounded in univer...
The brands share concept-driven design and minimal design.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and designer-led expression.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and designer-led expression.
The brands share concept-driven design and refined everyday staples.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and minimal design.
The brands share concept-driven design and designer-led expression.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and womenswear.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and refined everyday staples.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.
The brands share designer-led expression and interest in archival pieces.