Fashion brand directory szu
Page language: English

CRAFT vs Factory900: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: CRAFT Swap brands

CRAFT

Sweden Founded 1977

Sporty & sportswear · Outdoor & functional · Minimal & basics

Factory900

Japan Founded 2000

Avant-garde & designer · Decoration & playfulness · Luxury & heritage

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Sporty & sportswear

    CRAFT shows a stronger emphasis

  • Avant-garde & designer

    Factory900 shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • CRAFT (solid line, circles)
  • Factory900 (dashed line, squares)
Traits of CRAFT and Factory900, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • CRAFT
  • Factory900
Minimal & basics
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Polished & dressy
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Luxury & heritage
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Avant-garde & designer
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Decoration & playfulness
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Streetwear
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Trends & youth culture
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Sporty & sportswear
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand
Outdoor & functional
CRAFT：Relative prominence within the brand
Factory900：Relative prominence within the brand

Basic information

Field
CRAFT
Factory900
Country Sweden Japan
Founded 1977 2000
Category Clothing Eyewear
Other categories Footwear —

— indicates information that is not available.

Brand profiles

Brand lines

CRAFT

No information is available.

Factory900

  • factory900 lab

    Within FACTORY900, factory900 lab takes on the role of testing the possibilities of acetate while br...

    View more
  • FACTORY900 RETRO

    FACTORY900 RETRO is a line developed by reinterpreting the classic side of FACTORY900. When it launc...

    View more

Collaborations

CRAFT

No information is available.

Factory900

  • 2025-04-26

    NEEDLES

    An eyewear special order with FACTORY900. The handmade frames, produced in Sabae, were announced and released in six colors, including NEEDLES purple clear.

Factory900 collaborations

Brands similar to CRAFT

View all

Brands similar to Factory900

View all