CRAFT
CRAFT is a sports brand founded in 1977 in Borås, Sweden, starting with Anders Bengtsson’s development of base layers. The brand offers functional clothing and footwear primarily for endurance sports such as running, cycling, and cross-coun...
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CRAFT vs Irresistor: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: CRAFT
Swap brands
Sporty & sportswear · Outdoor & functional · Minimal & basics
Decoration & playfulness · Avant-garde & designer · Outdoor & functional
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Sporty & sportswear
CRAFT shows a stronger emphasis
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Decoration & playfulness
Irresistor shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- CRAFT (solid line, circles)
- Irresistor (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Sweden | South Korea |
| Founded | 1977 | 2014 |
| Category | Clothing | Eyewear |
| Other categories | Footwear | — |
— indicates information that is not available.
Brand profiles
Irresistor
Irresistor is an eyewear brand from Seoul, South Korea. It was launched by JUUC International in 2014 and focuses primarily on sunglasses. The brand name is a coined word combining “IR” and “RESIST,” conveying the idea of “irresistible crea...
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