FRGMT
FRGMT is a design label and project launched by Hiroshi Fujiwara in Tokyo in 2003. Using its lightning bolt logo as an emblem, it works primarily in fashion-related product design and creative direction, while also spanning music, art, and...
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FRGMT vs SUNDEK: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: FRGMT
Swap brands
Streetwear · Minimal & basics · Trends & youth culture
Sporty & sportswear · Outdoor & functional · Decoration & playfulness
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
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Outdoor & functional
SUNDEK shows a stronger emphasis
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Streetwear
FRGMT shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- FRGMT (solid line, circles)
- SUNDEK (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | United States |
| Founded | 2003 | 1958 |
| Category | Clothing | Clothing |
| Other categories | Lifestyle products Art projects | Bags Accessories Footwear |
— indicates information that is not available.
Brand profiles
SUNDEK
SUNDEK is a surfwear and beachwear brand founded in San Francisco, U.S., in 1958. During the 1960s, it spread from California to Hawaii and the U.S. East Coast, and became an iconic presence with its Rainbow Boardshorts in 1972. Today, it o...
Brand lines
Collaborations
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