MASU
MASU is a Japanese menswear ready-to-wear brand launched in 2016. Its name derives from “masu,” a polite Japanese verb ending, and it is guided by the concept “masu / product”: redefining elements shaped by fixed notions to create new mass...
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MASU vs 9090: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: MASU
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Trends & youth culture · Decoration & playfulness · Streetwear
Trends & youth culture · Streetwear · Decoration & playfulness
Similarities and differences
Shared traits
- Both brands show traits of Trends & youth culture.
Different traits
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Avant-garde & designer
MASU shows a stronger emphasis
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Luxury & heritage
MASU shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- MASU (solid line, circles)
- 9090 (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | Japan |
| Founded | 2016 | 2018 |
| Category | Clothing | Clothing |
| Other categories | Accessories | Lifestyle products |
— indicates information that is not available.
Brand profiles
9090
9090 is a Japan-born streetwear brand founded in 2018 by yutori Inc. (currently operated by YZ, a group subsidiary). Its concept is “Revival of Culture.” The brand offers vintage-mix apparel and goods inspired by youth culture of the 1990s...
Brand lines
Collaborations
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