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sacai vs PUMA: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: sacai Swap brands

sacai

Japan Founded 1999

Avant-garde & designer · Trends & youth culture · Luxury & heritage

PUMA

Germany Founded 1948

Sporty & sportswear · Trends & youth culture · Streetwear

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Avant-garde & designer

    sacai shows a stronger emphasis

  • Sporty & sportswear

    PUMA shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • sacai (solid line, circles)
  • PUMA (dashed line, squares)
Traits of sacai and PUMA, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • sacai
  • PUMA
Minimal & basics
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Polished & dressy
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Luxury & heritage
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Avant-garde & designer
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Decoration & playfulness
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Streetwear
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Trends & youth culture
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Sporty & sportswear
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand
Outdoor & functional
sacai：Relative prominence within the brand
PUMA：Relative prominence within the brand

Basic information

Field
sacai
PUMA
Country Japan Germany
Founded 1999 1948
Category Clothing Clothing
Other categories Bags Accessories Footwear Bags Accessories Footwear Eyewear Watches Fragrance Lifestyle products

— indicates information that is not available.

Brand profiles

Brand lines

sacai

  • sacai luck

    A diffusion line of sacai launched in 2006, centered on lingerie and homewear. It carried forward th...

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  • sacai gem

    A sacai sub-line first introduced as a limited capsule in 2006. At launch, it was offered in limited...

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PUMA

  • PUMA SELECT

    PUMA SELECT is an editorial line responsible for PUMA’s Sportstyle Prime & Select area, positioned a...

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  • PUMA Motorsport

    PUMA Motorsport is a dedicated line centered on racing gear and motorsport-inspired design. It offer...

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  • PUMA Hoops

    PUMA Hoops is the basketball division that PUMA has developed around the premise of balancing athlet...

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  • PUMA Golf

    PUMA Golf belongs to a lineage of golf offerings centered on apparel and footwear, which began when ...

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  • PUMA Black Label

    PUMA Black Label was the label responsible for Sport Fashion within PUMA’s color-coded label system,...

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  • Fenty X Puma

    FENTY x PUMA is a collaborative line born from a partnership with Rihanna. Following a relationship ...

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  • COBRA PUMA GOLF

    COBRA PUMA GOLF is an integrated line within the PUMA Group’s golf brand portfolio, formed beginning...

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Collaborations

sacai

  • 2025-11-07

    J.M. Weston

    In November 2025, the third J.M. WESTON collaboration reinterpreted styles such as the 180 Loafer and 641 Golf Derby with printed cowhide and oversized soles.

  • 2025-10-24

    UGG

    In October 2025, the second collaboration in six years features three styles: loafers, hikers, and thigh-high boots.

  • 2025-10-03

    Carhartt WIP

    In October 2025, the third installment featured 19 pieces, including the Detroit Jacket and Arctic Jacket, in hybrid designs.

  • 2025-05-28

    Levi's

    In May 2025, Levi’s® × sacai launched their first collaboration, featuring a range of pieces including jackets combining Type I, II, and III designs, ultra-wide denim, and reversible blousons.

  • 2025-02-07

    WTAPS

    The second collaboration with WTAPS took place in February 2025. In addition to five styles each for men and women, the lineup also included unisex items.

  • 2024-09-25

    New Era

    sacai × NEW ERA “Gonz” (September 25, 2024). The lineup consists of four items centered on the 9FORTY and Bucket-01 Sailor Brim, released exclusively online by sacai.

sacai collaborations

PUMA

  • 2025-10-14

    JIL SANDER

    The collaboration between JIL SANDER and PUMA began in 1998 with their first sneaker. It resumed in 2025 with the KING AVANTI model, featuring premium leather and gold-leaf logos.

  • 2025-10-10

    BEAMS

    A BEAMS BOY-exclusive BRASIL sneaker model inspired by the “Navy Blazer” was released in October 2025. The entire sneaker is navy.

  • 2025-06-18

    Balenciaga

    The first collaboration with PUMA was announced at the 2025 Winter 25 show (March), and the collection, which includes a reinterpretation of the Speedcat and other items, officially launched on June 18, 2025.

  • 2024-04-20

    #FR2

    In April 2024, PUMA, atmos pink, and #FR2梅 released CALI WEDGE-style sneakers featuring a 3D “rabbit” motif as the third installment of their three-way collaboration.

  • 2021-11-12

    Maison Kitsuné

    In November 2021, a new sneaker collection including Suede Crepe and Mirage Sport was released as the second installment.

  • 2014-08-09

    kolor

    A collaboration commemorating the 10th anniversary of kolor’s founding. Based on the PUMA “SKY II HI,” limited-edition sneakers were produced in a predominantly white color scheme with lime green color blocking. Released at each store.

PUMA collaborations

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